Digital Volunteer: Messaging with social media platforms
Communications: Digital Volunteer
Red Cross Digital Volunteers use their social media skill set to help maintain and amplify the Red Cross message, as well as help community members, on social media platforms like Facebook, Twitter, Instagram, and LinkedIn. Digital Volunteers may be trained to help with tasks like social care, social monitoring and content creation, and they may be asked to post from personal or regional social media accounts.Responsibilities:
- Monitoring for and engaging with any social media posts mentioning the region or the Red Cross Searching for and thanking financial and blood donors
- Replying to people who have Red Cross-related questions or who are looking for health and safety courses
- Creating social media content for regional accounts
- Alerting leadership to any negative posts Live-posting from Red Cross activities/events
- After advanced training, posting to regional social media accounts
Additional opportunities during a disaster response might include:
- Advancing messages regarding impending weather on social media channels
- Providing emotional support to followers during disasters
- Sharing information and correcting misinformation about Red Cross response
- Connecting people seeking help with proper community resources
- Identifying trends and reporting back to the social engagement team
- Creating disaster-related content for the regional social media accounts
- Must be active on personal social media accounts
- Must be willing to make social media accounts public and share with Red Cross teams
- Regularly check email and have regular internet access
- Intermediate to advanced proficiency in using social media sites
- Preferred qualification: Knowledge of social media monitoring applications and tools such as Tweetdeck, Hootsuite and online forums.
For more information, set an appointment
About American Red Cross of Nebraska-Iowa Region
2912 S 80th Ave, Omaha, NE 68124, US
Mission Statement: The American Red Cross prevents and alleviates human suffering in the face of emergencies by mobilizing the power of volunteers and the generosity of donors. Vision Statement The American Red Cross, through its strong network of volunteers, donors and partners, is always there in times of need. We aspire to turn compassion into action so that... ...all people affected by disaster across the country and around the world receive care, shelter and hope; ...our communities are ready and prepared for disasters; ...everyone in our country has access to safe, lifesaving blood and blood products; ...all members of our armed services and their families find support and comfort whenever needed; and ...in an emergency, there are always trained individuals nearby, ready to use their Red Cross skills to save lives.
Since our founding by Clara Barton on May 21, 1881, the American Red Cross has been dedicated to serving people in need. We received our first congressional charter in 1900 and to this day we are tasked by the federal government with providing services to members of the American armed forces and their families as well as providing disaster relief in the United States and around the world.
Today, as throughout our long history, the Red Cross depends on generous contributions of time, blood, and money from the American public to support our lifesaving services and programs.
2400 Asbury RoadDubuqueDubuque, IA 52201
October 29, 2021
- Marketing & Communications (Mar/Com)
- Brand Development & Messaging
- Interactive/Social Media/SEO