The Social Media Manager is a volunteer position with Image Impact International and is responsible for day -to -day social media activities. The most important part of this volunteer opportunity is that the candidate must have demonstrated and extensive social media experience. Additionally, the candidate is actively participating in a wide variety of social media channels such as Instagram, Facebook, community development, and management, and is well-connected with the broader social media world. The second important part is that the candidate must be able to think strategically and is willing and able to help implement social media programs. The candidate will work closely with VP Marketing & Communications and committee and VP Development.
KEY ROLES AND RESPONSIBILITIES:
Create a comprehensive social media strategy to define programs that increase visibility, membership, and interaction.
Implement and manage social media channels and associated programs.
Experiment with new and alternative ways to leverage social media activities ("marketing R&D").
Develop a social media calendar and manage day-to-day social media postings. Implement a rotating Social Media editorial calendar of themes relevant to the first-generation college student community.
Update weekly postings directly and recruit contributors to ensure Facebook, LinkedIn, Instagram, and Twitter stay current.
Assist with annual Global Civility Awareness Month (31 Days of Civility) Social Media campaign each May.
Collaborates with board members, committee members and volunteers as needed.
Oversee documentation of social media accounts related to access, passwords and administrators.
Propose annual social media budget in coordination with the VP Marketing & Communications and the Treasurer.
Measure the impact of social media on the overall marketing efforts.
Social media tools and techniques, Marketing, Strategy, Product Marketing, Creativity
Willingness to experiment
Ability to contribute individually
Ability to synthesize large amounts of data into actionable information
Desire to help the Image Impact Community
Ability to create great working relationships with all levels within the organization and across multiple disciplines
VOLUNTEER POSITION DETAILS
Term: Two Years
Time Commitment: 15-20 virtual hours per month, including some evenings.
Must provide two references
IMAGE IMPACT INTERNATIONAL MISSION
Image Impact fights for equal access to employment opportunities for college students with disabilities. We empower students to break through workforce barriers and open doors with our career readiness and mentoring programs.
FOR MORE INFORMATION
Fill out a volunteer form at https://www.flipcause.com/secure/your_details_more_info/OTA5MzA=/56408. A representative will contact you.
To empower first generation college students to successfully transition into the workforce by equipping them with leadership, presentation, and communication skills.
Image Impact International is a 501(c)3 Non-profit. The values of our global team are leadership, professional growth through education, access, and opportunity. We are impacting first generations for success through five exciting programs:
College 2 Career 2 Community Impact
Mentoring Leaders 4 Impact
Civility 4 Impact - Global Civility Awareness Month and Civility YOUniversity(tm)
Disability 4 Impact - Disability + S.T.Y.L.E. and Image + Disability Book Project
Training 4 Impact
Education & Literacy
We'll work with your schedule.
This is a Virtual Opportunity, with no fixed address.