(42.36278,-71.083534)
 

Cause Areas

When

Mon Jan 29, 2018 05:00 PM - Wed Feb 28, 2018 05:00 PM

Where

1 BroadwayCambridge, MA 02142

About

Join our meetup community at https://www.meetup.com/healthinno/
Check us out - https://www.healthinno.org/

Volunteer for 15-25 hours | over 1-2 weeks | Evenings & Weekend
Deliverables

  • Creation of an E-Newsletter from scratch, or an overhaul of an existing one
  • Training on how to input content into a template
Prerequisites PROFESSIONAL
  • Experience in online marketing
  • Excellent writing and communication skills
Project Steps
  • Prep: Distribution of Prep Materials
    • Volunteer Manager distributes key information to Professional, including purpose of the E-Newsletter, target audience, and existing E-Newsletter distribution practices (if applicable)
    • Volunteer Manager distributes all relevant materials such as logo, images, organizational history, brand messaging, and visual brand identity
  • Milestone 1: Analysis and Recommendations
    • Professional provides initial suggestions, including a suggested e-newsletter format and web-host (e.g., ConstantContact)
    • Volunteer Manager provides feedback and shares content for the newsletter including photos, hyperlinks, and/or articles
    • Professional and Volunteer Manager discuss timeline for creation and align expectations
  • Milestone 2: Draft E-Newsletter
    • Professional delivers first draft
    • Volunteer Manager provides feedback, which is incorporated
  • Milestone 3: Wrap-up and Learning
    • Professional delivers final draft
    • Professional trains selected staff member on how to use the template for future newsletters
    • Professional and Volunteer Manager determine frequency of newsletters based on existing best practices, bandwidth and ability to source new content

Skills

  • Copy Writing / Copy Editing
  • Content Management Systems
  • Marketing & Communications (Mar/Com)
  • Verbal / Written Communication
  • Brand Development & Messaging
  • Interactive/Social Media/SEO

Good Match For

N/A

Requirements & Commitment

N/A

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