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Manuka Sports Event Management is a full service
boutique firm that has been creating, branding and
managing sports events for 4 years.
Manuka SEM was founded by a former CBS Sports Exec and a New Zealand born professional sailor. Since its inception, Manuka SEM has focused largely on the marine industry creating the Atlantic Cup, the longest and most environmentally sustainable offshore sailing race in the United Sates, managing the Pabst Blue Ribbon Northeast Fishing Tournament and overseeing the brand management of marine companies and sailors.
The co-founders of Manuka have a long history of competing in various multi-sport events and it was during a brainstorming session in New Zealand that they came up with the concept of a multi-sport event that will challenge and inspire competitors to take on their state or multiple states in what may be the U.S.’ toughest multi-sport event yet.
With the experience in creating and running large scale sports events,
Manuka SEM is well versed to take on the challenge of creating the next generation of multi-sport events in the U.S.
Race the State is the beginning of a new era of multi-sport events that will challenge competitors to race across a U.S. state. The inaugural race will span Rhode Island August 9, 2015.
Race the State is made up of multiple legs involving many different athletic feats such as running, paddling, kayaking and cycling.
No two Race the States will ever be the same as the geography of each state will determine the course.
- Lindsey Sanford
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