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Cause Area

  • Advocacy & Human Rights
  • Children & Youth
  • Education & Literacy
  • Media & Broadcasting
  • Women


2261 Market Street, Suite 139San Francisco, CA 94114 United States

Organization Information

Mission Statement

About-Face frees girls from the confines of our toxic culture so they can fulfill their potential.


About-Face arms self-identified girls with the knowledge and tools they need to fight back against a culture that diminishes and disempowers them. We work to improve teen girls’ mental health, self-efficacy, and leadership skills through local and national programs that teach media decoding and activism skills.

From unrealistic beauty ideals to narrow stereotypes, girls receive dangerous and limiting messages from social media, TV, movies, and real-life events every day. Learning how to deconstruct those messages and fight back to create change helps girls (girls and those who identify as girls or who are non-binary) see and achieve their full potential.

Our programs for teen girls range from our Education Into Action in-school programs to a weekend boot camp, and our online resources for teens here on the site. We also support their adult advocates - parents, teachers, mentors, relatives, and group leaders - through adult-centered workshops as well as curriculum development and support. Education >> Action >> Change.


Would you recommend About-Face?
2 reviews Write a review
by Vera M. (August 28, 2013)
About-Face is an awesome place to volunteer. Even after my internship, and moving halfway across the country I am still involved with them. Volunteering with About-Face is fun, energizing, motivating and inspiring. Everyone who works with About-Face is friendly. Jennifer, the Executive Director, creates a space where good work can happen while having fun. If you are looking for a cause that helps young women and girls is all around awesome, About-Face is the place to be!
by Stacey S. (August 27, 2013)
About-Face is the best! I've been volunteering for this organization for about a year and a half and I have no intention of stopping any time soon. Jennifer, the Executive Director, is such a pleasure to work with. All of the other volunteers and interns have been amazing as well. The volunteer work and events are always super fun. It feels really great to be helping out such a wonderful organization with such a genuine mission. If you're considering volunteering for About-Face, I can't recommend it highly enough. Do it now! :)

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