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The mission of Generation-e is to empower youth with business and entrepreneurial education in a way that helps them prosper, so that they become contributing members of society. Our Goal Our goal is to offer youth ages 16 through 25 a continuum of dedicated programming, both in and after school. We are in partnership with a broad range of community members who teach the youth to build entrepreneurial skills and habits through actual business ownership. It’s not about learning a set of terms in a text- book, it’s not about an idea competition, it’s not about a one-off guest speaker, and it’s not about a well-researched but never tested business plan. It’s all about the doing -- getting through the entire entrepreneurial process, repeatedly, and innovating and improving with each turn of the cycle. Educators call it experiential learning, workforce centers call it on-the-job training, the youth call it awesome and we call it real life experience.
Teaching real life hands on education. Teaching the entrepreneur skills - teaching our youth "how to fish not just how to catch a fish for a day"
- Loretta Broughton
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