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To enhance, improve and promote the visual, economic, functional and historic character of Woodward Avenue through a local and regional community effort. Coverage area is 27 miles from the Detroit River up through the Woodward Loop in Pontiac.
WA3 works with 11 municipalities and hundreds of businessses focused to develop projects to enhance economic development, business improvement, promotion, physical beautification and tourism. The WA3 is helping foster an ambitious economic development strategy for the long-term vitality of Woodward Avenue and the region through Woodward's exclusive designation as one of America?s Byways?.
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