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Mission Statement

The Southeastern Wisconsin Watersheds Trust (Sweet Water) is a collaborative effort to achieve healthy and sustainable water resources throughout the Greater Milwaukee Watersheds.


The Southeastern Wisconsin Watersheds Trust, Inc. (Sweet Water) is a unique partnership established in 2008 to achieve healthy and sustainable water resources throughout the 1,100 square mile Greater Milwaukee Watersheds through coordinated, collaborative efforts. Our members include independent units of government, special purpose districts, non-profit organizations, local residents and representatives of business and academia, all sharing common goals for our shared waters. Recognizing that our rivers travel through our region irrespective of municipal or sewerage district boundaries and that the health of our waters reflects our shared land use and common stressors, we have unified to address the issues facing our rivers and Lake Michigan through a basin-wide, collaborative approach.


1. Make measurable progress toward improving the water resources in the region.

2. Identify/support land use practices and designs that enhance/improve water resources and promote and restore ecological benefits.

3. Forge and strengthen relationships to leverage funding and recommend policies to assist in the implementation of projects to produce lasting water resource benefits and cost savings
throughout the Greater Milwaukee Watersheds and nearshore Lake Michigan.

Primary Purpose 1.

To achieve water resource goals and objectives - such as clean water, conservation, and ecological function - through innovative and sustainable practices.

Primary Purpose 2.

To improve water quality in the Greater Milwaukee Watersheds to support a healthy regional economy and improve quality of life.

Primary Purpose 3.

To test and then implement innovative approaches and practices that will achieve improvements in water resources in a cost-effective way.

Primary Purpose 4.

To build partnerships and enhance collaborative decision-making and joint project implementation, engaging government, business, the building industry, agriculture, environmental, and other stakeholder organizations to obtain broad agreement and recommend where to invest funds to get the greatest benefit.

Primary Purpose 5.

Through collaborative action, to increase the region's success in attracting new funding and leverage existing funding for water quality and water resource improvements.



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