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The Buck Tobacco Sponsorship Project's goal is to support rodeos with healthy sponsors, and restrict tobacco use and marketing during rodeo events. Buck Tobacco would like to see rodeos continue to grow and flourish as community events - with healthy sponsors.
With funding from Proposition 99, Buck Tobacco develops tools to address tobacco sponsorship of California rodeos and support community members in their tobacco-free rodeo efforts. Tools include media and policy materials, fact sheets, training, and technical assistance. Buck Tobacco also develops relationships with rodeo participants including cowboys and rodeo organizers, and provides links to local advocates in California who are currently working on tobacco-free rodeos and/or have succeeded in the past.
- Andrea Dodge
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