We seek to raise the collective conscience, and modernize the human-equine relationship to create a more loving, humane, and evolved existence for all.
We are committed to education and raising awareness of the scientific research that supports our mission, and we believe that once educated, humans will enthusiastically embrace an approach that empowers us to work with horses in a compassionate way; without harsh punishment, without equipment that causes pain and fear, and with more attention to the welfare of the horse.
We believe we can increase global wellbeing by eliminating the accepted abuse and cruelty that our beloved equine partners suffer daily all over the planet. We believe much of this abuse occurs at the hands of well-intentioned humans who have been indoctrinated with the archaic belief that we must control the horse, rather than learn how to communicate with him.
The domesticated horse population has been consistently exploited, underrepresented, and underserved, despite being our faithful partners for centuries. We are committed to the belief that by developing, producing, compiling and promoting resources that support the Bitless & Beautiful mission, we can help our global community identify and implement practices