Marketing Lead Volunteer Wanted

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Marketing Volunteer

Responsibilities:

• Assists with developing organizational marketing plans, social media/e-marketing initiatives and community outreach plans.

• Assists with developing relevant content topics to reach the organization’s target audience.

• Assists with creating and managing all published content (images, video and written).

• Serves an advocate for the organization in social media spaces, engaging in dialogues and answering questions where appropriate.

• Monitors trends in social media tools, applications, channels, design and strategy.

• Identifies threats and opportunities in user-generated content surrounding the organization.

• Assists with analyzing, reviewing, and reporting on effectiveness of campaigns in an effort to maximize results.

• Perform other duties; handle special projects, and assignments as needed.

  Qualifications and Experience:

• Demonstrates creativity and documented immersion in social media.

• Proficient in content marketing theory and application.

• Experience sourcing and managing content development and publishing.

• Displays in-depth knowledge and understanding of social media platforms, their respective participants (Facebook, Twitter, Instagram, YouTube, Pinterest, etc.) and how each platform can be deployed in different scenarios.

• Displays ability to effectively communicate information and ideas in written and video format.

• Possesses functional knowledge and/or personal experience with WordPress.

• Demonstrates winning Social Customer Service techniques such as empathy, patience, advocacy and conflict resolution.

• Possesses great ability to identify potential negative or crisis situation and apply conflict resolution principles to mitigate issues.

• Strong skills in advertising, design and production of promotional materials.

• Possesses knowledge and experience in the tenets of traditional marketing.

• Practices superior time management.

• Bachelors’ degree in Marketing or Business Administration.

• Two - three years’ experience.