Social Media Analyst

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Social Media Analyst Summary

The Social Media Analyst is responsible for analyzing the IAABC Foundation's social media performance to inform and optimize our digital strategies. This volunteer role involves collecting data, identifying trends, and providing actionable insights to enhance our online presence and engagement.

Key Responsibilities

• **Data Analysis:** Monitor and analyze key performance indicators (KPIs) across all social media platforms to assess the effectiveness of content and campaigns.
• **Reporting:** Prepare regular reports detailing social media performance, audience growth, and engagement metrics.
• **Strategic Recommendations:** Provide data-driven suggestions to improve content strategy, posting schedules, and audience targeting.
• **Trend Identification:** Research and report on emerging social media trends and platform updates that could impact the Foundation's digital strategy.
• **Collaboration:** Work with the Communications Director and Social Media Manager to align analytical insights with overall marketing goals.

Job Requirements - Knowledge, Skills, Abilities:

• Proficiency in social media analytics tools and platforms.
• Strong analytical skills with the ability to interpret complex data sets.
• Excellent written communication skills for reporting and strategy documentation.
• Knowledge of the IAABC Foundation's mission and audience is advantageous.

Please use this link to apply!
https://form.jotform.com/230738020459252