Advertising Team Member

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Your Hearing Dog Inc supplies specially trained service dogs to the deaf and hard-of-hearing community. YHD is searching for an Advertising Team Member. If you enjoy planning and executing advertising strategies through the use of AI (artificial intelligence) then this could be a good match for you.

YHD has been accepted into the Google Ad Grant program which provides $10,000 per month in Google advertising to nonprofits. Therefore, if you are a certified Google ad expert that is a plus.

The Advertising Team Member is responsible for being a part of the different advertising projects, activities and channels that Your Hearing Dog uses to reach customers. YHD utilizes adcreative.ai to facilitate and monitor all of our advertising campaigns. Therefore, it is optimal if you have a background and/or interest in the use of AI in conducting advertising and marketing.

Responsibilities include:

• Creating the design and content of an advertising campaign to ensure it meets the needs of the target audience
• Running campaigns to introduce prospective customers to new product releases and build brand awareness
• Consistently managing and overseeing advertising campaigns to ensure they’re engaging customers and bringing in results
• Analyzing results from each campaign to determine what was successful and what to improve for the next campaign
• Participating in brainstorming sessions with team members to cultivate ideas for new advertising campaign concepts, including content and design elements

Requirements:

• Bachelor's degree (preferred) in Business Administration with an emphasis in advertising/marketing or any related field. High school diploma at a minimum.
• Background in or desire to learn Facebook and Google advertising methods
• Google ad certification is a PLUS
• Previous experience in advertising desirable
• Sound knowledge of the charity sector
• Excellent written, verbal, and telephonic communication skills.