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Social Media Manager

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ORGANIZATION: Veterans Yoga Project

  • 3 people are interested
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1. JOB SUMMARY / OBJECTIVE

Veterans Yoga Project is looking for an experienced and creative Social Media Manager

(SMM) to join our Communications and Marketing team. The Social Media Manager is

responsible for planning, executing, and monitoring VYP’s Social Media strategy across multiple

platforms in order to increase VYP’s social media following and presence on Facebook,

Instagram, YouTube, LinkedIn, and other channels. Primary responsibilities include:

* Working with the Communications Director to create, maintain, and execute

a quarterly rolling content management calendar across all channels

- Expand fundraising efforts and increase donations with creative posts

- Increase focus on teacher and class promotion

* Working with the Marketing Director to create, manage, and schedule social media

posts in support of ongoing VYP campaigns using Canva and Hootsuite

* Engage VYP social media influencers and online groups to increase social media

following and engagement by SM channel

* Maintain consistent representation of the VYP brand and tone in all post creation

and social media engagement

* Provide social media reporting, analytics, and lessons learned for continuous

improvement and best practices

* Other social media maintenance including but not limited to: best hashtags

research, social media bloggers, influencers, and key luminaries lists

2. PREFERRED EXPERIENCE AND COMPETENCIES

A. Graphic design skills for use in Canva

B. Proficiency with Hootsuite

C. Ability to communicate both in oral and written communications

2

D. Presentation skills

E. Collaboration skills

F. Leadership

G. Organizational skills

H. Teamwork orientation

I. Time management

3. ESSENTIAL FUNCTIONS

A. Maintain Facebook, Instagram, LinkedIn, and YouTube presence for VYP

B. Design, create, and schedule social media posts

C. Increase social media engagement across all channels

D. Maintain all social media assets

E. Maintain all social media analytics and reporting

6 More opportunities with Veterans Yoga Project

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About Veterans Yoga Project

Location:

P.O. BOX 6472, ALAMEDA, CA 94501, US

Mission Statement

Veterans Yoga Project is on a mission to support recovery and resilience among veterans, military families, and communities.

Description

Veterans Yoga Project is a national 501(c)3 on a mission to support recovery and resilience among our veterans, military families and communities. VYP envisions a future where all those affected by trauma have access to a full range of mind-body practices and programs, and is committed to providing these tools and training in Safer, Predictable and Controlled environments (SPaCe).

Founded in 2011, Veterans Yoga Project is an IAYT member school, an NBCC Approved Continuing Education Provider and a certified Yoga Alliance School ( RYS-200 YACEP). Working in partnership with veterans, active-duty military personnel, student veterans' organizations , veterans treatment courts and other non-profit organizations, VYP-trained instructors and clinicians provide programs, resources, connections and teach over 100 free yoga classes each week.

CAUSE AREAS

Community
Education & Literacy
Veterans & Military Families
Community, Education & Literacy, Veterans & Military Families

WHEN

We'll work with your schedule.

WHERE

This is a Virtual Opportunity with no fixed address.

SKILLS

  • Interactive/Social Media/SEO
  • Social Media / Blogging

GOOD FOR

N/A

REQUIREMENTS

  • Background Check
  • Must be at least 18
  • Orientation or Training
  • 5-10 Hours/Week
  • Must be U.S. citizen

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