Social Media Manager

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We are seeking a creative and results-driven Social Media Manager to join our team and help us build a strong online presence, engage with our audience, and drive brand awareness and growth.


As a Social Media Manager at Power ATL, you will play a crucial role in shaping our online presence and connecting with our audience through various social media platforms. You will be responsible for developing and executing social media strategies, creating engaging content, monitoring performance, and fostering community engagement. Your expertise will help us enhance our brand image and achieve our marketing goals.

Key Responsibilities:

1. Strategy Development:
- Develop and implement comprehensive social media strategies to achieve marketing objectives.
- Identify target audiences, market trends, and competitors to inform strategy.

2. Content Creation:
- Create high-quality and engaging content, including text, images, videos, and infographics, tailored to each social media platform.
- Plan and schedule content calendars to maintain a consistent online presence.

3. Audience Engagement:
- Build and nurture a strong online community through active engagement with followers.
- Respond to comments, messages, and inquiries promptly and professionally.

4. Analytics and Reporting:
- Monitor social media platforms' performance using analytics tools.
- Track key metrics and provide regular reports to assess the effectiveness of campaigns.

5. Campaign Management:
- Plan and execute social media advertising campaigns, including paid ads and promotions.
- Optimize ad targeting to reach the desired audience effectively.

6.Brand Management:
- Ensure that all social media content aligns with our brand identity and messaging.
- Uphold the company's reputation by adhering to best practices and ethical guidelines.

7. Stay Updated:
- Keep up-to-date with industry trends, social media platform updates, and emerging technologies.
- Make recommendations for incorporating new trends and tools into our strategy.

Qualifications:

- Proven experience as a Social Media Manager or similar role.
- Proficiency in using social media management tools and analytics platforms.
- Strong understanding of social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, TikTok) and their best practices.
- Excellent written and verbal communication skills.
- Creative thinking and the ability to generate innovative ideas.
- Knowledge of graphic design and video editing tools is a plus.
- Analytical mindset with the ability to interpret data and make data-driven decisions.
- Ability to work independently and collaboratively in a fast-paced environment.
- Bachelor's degree in Marketing, Communications, or a related field is preferred.


If you're passionate about social media, have a knack for creativity, and want to make a significant impact on our brand's online presence, we'd love to hear from you. Please send your resumed or portfolio to info.poweratl@gmail.com

Power ATL is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.