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Digital Marketing Director

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ORGANIZATION: Caim

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Responsibilities

  • You'll work closely with our Founder, acting as the lead for any digital marketing activities
  • Develop and implement digital marketing strategies to promote the organization's programs and activities, with a focus on raising donations, getting new fosters and rescues signed up to use our platform and recruiting volunteers to join our team
  • Manage the organization's social media accounts, including content creation, community management and paid social media campaigns
  • Develop and implement email marketing campaigns to promote the organization's programs and activities
  • Create and manage digital advertising campaigns, including search engine marketing, display advertising and retargeting campaigns
  • Ensure that our website is optimized for search engines and is user-friendly
  • Analyze and report on the performance of digital marketing campaigns, using tools such as Google Analytics, social media analytics and email marketing metrics
  • Stay up-to-date with the latest digital marketing trends, tools, and techniques, and make recommendations to improve the organization's digital marketing activities
  • Recruit and manage a team of volunteers to assist with digital marketing activities
Qualifications
  • You're tech savvy, self-motivated and impact driven
  • You’re detail oriented, leaving those you work with feeling confident that any task you take on will be done well, delivered on time and completed with little supervision
  • Proven experience in digital marketing, with a minimum of 3 years in a similar role
  • Experience managing people
  • Strong knowledge of social media platforms, email marketing, digital advertising and search engine optimization (SEO)
  • Experience with Google Analytics and other digital marketing analytics tools
  • Excellent written and verbal communication skills
  • Strong organizational and project management skills
  • Passion for animal welfare and a commitment to the organization's mission

17 More opportunities with Caim

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About Caim

Location:

1800 Wazee, Suite 300‚Äč, Denver, CO 80202, US

Mission Statement

Caim's mission is to help the US become a no-kill nation.

Description

Caim is a 501(c)(3) charity whose mission is to help the US become a no-kill nation.

Our platform empowers animal rescues to connect with each other, fosters and other rescue advocates in order to move animals from overcrowded, high kill areas to places they're more likely to be adopted. Everything we build is free to use, thanks to the generosity of our donors.

We’re a small, volunteer run organization with BIG goals. We grew the team to eleven volunteers in our first year, and are looking for other skilled and impact driven people to join us. All of our our positions are volunteer (unpaid) and can be done from anywhere. We expect that you’ll be able to join calls during PST waking hours though.

CAUSE AREAS

Animals
Computers & Technology
Animals, Computers & Technology

WHEN

We'll work with your schedule.

WHERE

This is a Virtual Opportunity with no fixed address.

SKILLS

  • Marketing & Communications (Mar/Com)
  • Marketing Strategy & Planning
  • Brand Development & Messaging
  • Interactive/Social Media/SEO
  • Sales Marketing
  • Advertising

GOOD FOR

N/A

REQUIREMENTS

  • Must be at least 18

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