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Social Media Specialist

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ORGANIZATION: Humane Society of Loudoun County

  • 6 people are interested
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Help build HSLC’s social media presence!

The Humane Society of Loudoun County (HSLC) is looking for an energetic Social Media Specialist (SMS) to develop and implement a social media strategy for our Facebook, Instagram, Meetup, Linkedin, and TikTok platforms. The SMS has the wonderful responsibility of growing our social media presence to reach and engage more animal lovers In HSLC’s life-saving mission.

Key responsibilities include:

  • Developing and driving content strategy for HSLC’s social media presence

  • Creating and curating HSLC’s social media content in support of that strategy

  • Monitoring social media activity on a daily basis and responding promptly and professionally to comments and questions

  • Keeping up to date on HSLC’s marketing priorities including fundraising, volunteer and foster recruitment, animal adoption, and special events

  • Keeping on top of digital and social media trends and leveraging them as appropriate

  • Adhering to HSLC’s brand guidelines and ensuring a professional presence across social media platforms

  • Informing HSLC’s overarching marketing strategy in partnership with HSLC’s marketing lead and other marketing volunteers



The ideal candidate has the following:

  • Prior experience as a social media admin for a company, non-profit or community group

  • Excellent written and verbal communication skills with a customer service orientation

  • High attention to detail

  • Ability to multi-task and hit deadlines

  • Strong planning and organizational skills

  • Ability to interpret analytics and use them to drive strategy
  • Proficient in Facebook and Instagram with a working knowledge of Meetup, LinkedIn, NextDoor, and TikTok

  • Basic proficiency in Canva or other design software

  • A love of animals

  • An updated resume

  • Bonus: Experience successfully recruiting volunteers, supporters, adopters, and/or fosters using social media for an animal rescue or shelter.



Benefits of volunteering in this role:

  • Essential impact in saving more animals

  • Invitation to volunteer appreciation events

  • Opportunity to be highlighted in the HSLC Heroes (volunteer) newsletter

  • Relationship building

  • Enhanced leadership and communication skills

  • Interaction with a variety of people

10 More opportunities with Humane Society of Loudoun County

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About Humane Society of Loudoun County

Location:

P.O. Box 777, Leesburg, VA 20178, US

Mission Statement

We are a foster-based, all-volunteer organization that saves and improves the lives of vulnerable animals by providing care and placing adoptable animals into loving forever homes.

Description

HSLC has been helping animals since our founding in 1966. HSLC has no paid staff nor a physical facility or shelter; all of our animals are in foster homes, display cages at local pet stores, or in temporary boarding until they are adopted into their furever homes.

Thanks to community support, HSLC helped thousands of animals in 2021:

  • 185 cat adoptions
  • 3 dog adoptions (Note: we need more dog fosters!)
  • 111 community cats helped
  • 1,165 pets spayed/neutered
  • 3,482 Loudoun Pet Pantry animals fed

CAUSE AREAS

Animals
Animals

WHEN

We'll work with your schedule.

WHERE

This is a Virtual Opportunity with no fixed address.

SKILLS

  • Marketing & Communications (Mar/Com)
  • Brand Development & Messaging
  • Interactive/Social Media/SEO
  • Graphic Design / Print
  • Copy Writing / Copy Editing
  • Social Media / Blogging

GOOD FOR

N/A

REQUIREMENTS

  • Must be at least 18
  • Orientation or Training
  • 3-5 hours per week

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