Marketing Board Member (Unpaid-Volunteer)

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TRUU WITH THE ROBERTS Organization is a 501(c)(3) organization dedicated to ensuring that each organization recruits the board members it needs to ensure maximum impact. TRUU WITH THE ROBERTS Organization strives to support and promote excellence in board service and is the premier source of cutting-edge thinking and resources related to nonprofit board recruitment.

TRUU WITH THE ROBERTS Organization Board of Directors is composed of leaders from the nonprofit and for profit sector who are dedicated to the organization’s mission. As the preeminent educational
resource for nonprofit board recruitment, TRUU WITH THE ROBERTS Organization’s own board strives to be a model of governance performance.

Our board members champion the importance of exceptional board leadership and believe -
as we do - that each and every organization needs a strong and effective board to fully realize
its potential for good. In addition to the standard roles and responsibilities of a board member,
our board members are active advocates and ambassadors for the organization and are fully
engaged in identifying and securing the financial resources and partnerships necessary for TRUU WITH THE ROBERTS Organization to advance its mission.

The core focus of the Board is to ensure that the organization is fiscally responsible, accountable and sustainable. In addition, all Board Members are expected to assist with fundraising to ensure successful operational performance through the leveraging of their network and contacts for the furthering of the organization's overall mission.
In addition to board responsibilities, the Marketing Committee Chair will lead and develop the marketing team. The chair will work in partnership with the board of directors and serve as liaison to the team assisting the organization to develop a brand strategy to generate awareness of TRUU WITH THE ROBERTS.

The Board Marketing Committee Chair will oversee the following:

● Strategic Leadership and Planning: Work in conjunction with the board and committee to develop a marketing strategy. Lead a collaborative team to ideate, prioritize, develop and implement a comprehensive strategy to create brand messaging and awareness, increase social media followers, and manage standards for compliance and operations for TRUU WITH THE ROBERTS.

● Development: Responsible for building a team to assist with the development and implementation of marketing strategy - including campaigns, events, digital marketing, and PR.

● Implementation: Will lead and provide guidance of team to execute marketing campaigns by preparing marketing schedules, content, databases, plans, and objectives; planning and organizing promotional presentations/materials; updating calendars.

Our ideal board candidate is a person who is passionate about youth career development and is solution-focused, and a strategic executor.

** This is a Volunteer Opportunity **

Qualifications

● Bachelors or Masters degree in Marketing

● Proven track record of success in senior marketing roles

● Strength in shaping positive brand perceptions through brand character, voice and tone, visual expression and the overall experience to create brand advocates and grow organization.

● Adept at building trusting relationships while motivating / influencing others to adopt new best practices through fact-based analyses / discussion

● A proven track record of delivering marketing strategies and developing content strategies and collateral that delivers measurable results

● Excellent leadership and collaboration skills with experience growing and developing a team

● Board experience preferred

● Direct Leadership experience preferred

● Prior experience in nonprofit environment a plus

Additional Information

● Monthly board meetings (2 hours)

● Participate in committee meetings and related work (2-4 hours per month as determined by the committee)

● Identify, linking other individuals and resources; meeting with potential donors/funders (3 hours monthly)

● Attend TRUU WITH THE ROBERTS, INC. fundraising events and program functions (3-5 annually)

NOTE: This is your opportunity to inspire prospective board members to engage with your
organization and apply to serve on your board. We need your help to build an organization that you will be proud to be part of.