OPPORTUNITY DESCRIPTION

Casey Foundation is looking for motivated, independent and enthusiastic individuals who are excited to help shape the future of our foundation! Casey Foundation’s mission is to advocate against child marriage and teenage pregnancy and let girls to live their full potential.

The Video Marketing Manager is responsible for the coordination and production of all video content. They will create and leverage interviews, testimonials, demos, and other storytelling styles in video format to strengthen emotional connections, engagement levels, and marketing initiatives.

The right candidate will have experience in directing, shooting, editing, producing, and optimizing a variety of videos. The Video Marketing Manager has a creative mind and specializes in translating a variety of messages into a compelling visual story that is consistent with the brand of the Casey Foundation.

Responsibilities:

• Producing and/or directing video content for YouTube and other video platforms.
• Creating a video marketing project plan that aligns with organizational content marketing goals.
• Managing the production of video content (shooting, editing, uploading, optimizing, and adding effects) for use on the organization’s video channels.
• Coordinating with content marketing to distribute videos that support other content efforts.
• Leveraging interviews, testimonials, demos, and other storytelling styles to meet the needs of the target audience.
• Strategically examining available platforms and apps to ensure video content is being widely distributed.
• Optimizing videos for search engines using keyword-enriched descriptions and tags.

Requirements:

• Demonstrated ability to create compelling visual stories.
• Experience in video creation and editing.
• Ability to drive traffic to video content from search engines and optimize videos for YouTube search.
• Ability to identify trends and adjust strategy using analytical and quantitative problem solving.
• Social Media Marketing skills are a nice to have.
• Graphic design skills are a nice to have.
• SEO skills are a nice to have
• Should be one who embraces diversity.
• Should be one who is an active learner.
• Should be one who loves to work in the most peaceful environment.
• Should be one who loves to work with start-ups or willing to offer their knowledge and time to a start-up foundation.
• Should be one who takes the volunteering time seriously, and knows that through offering his or her service is contributing to the Casey Foundation’s mission.