Social Media Manager & Communications Specialist

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Human Health Project (HHP)’s has a three- pronged foundation: Holistic Peer-to-Peer Information, Education and Support. Our objective is to empower people to manage their own health. For more information, please visit our website.

The Position:

Human Health Project seeks a Social Media Manager & Communications Specialist who: can tell a compelling story in 280 characters; use art and design to engage and inspire; leverage hashtags, emojis, and GIFs appropriately and effectively; and understands how communications and digital media tools can amplify an organization’s brand and build relationships.

The Social Media Manager & Communications Specialist can engage with diverse audiences through multiple channels, and is as comfortable doing so online as they are in person. Through strategic thinking and creative storytelling, the Social Media Manager & Communications Specialist will help Human Health Project elevate our mission, programming, and body of student artwork, as well as authentically connect with our peer to peer holistic health global community.

Responsibilities:

Social Media

• Manage and update the editorial calendar to reflect Human Health Project’s marketing strategy and communications priorities
• Create, post, and share high-quality, compelling, and relevant content about Human Health Project, our youth artists, and mission-related news via social media channels, especially Instagram, Twitter, and Facebook
• Develop creative and innovative media (such as graphics and videos) to promote events, campaigns, and programs
• Design social media toolkits to engage users in amplifying our programs and campaigns
• Monitor social media accounts and interact with users
• Collect and review data to gauge and/or improve the effectiveness of social media strategies
• Research and evaluate paid digital media opportunities to increase the visibility of Human Health Project’s programs and campaigns
• Stay informed of the social media space and emerging content trends, monitoring for conversations, activities, and developments that may serve as opportunities for Human Health Project
• Lead the ideation and implementation of other social media strategies to help Human Health Project achieve our goals

Additional Communications

• Assist Human Health Project’s Founder and CEO in drafting and conducting research for blogs, emails, and other communications
• Assist Human Health Project’s Founder and CEO on outreach tasks to maintain and develop strategic partnerships
• Help to write general newsletters, blog posts, emails, and other targeted outreach to students, educators, and community members
• Assist in designing promotional materials such as program flyers and event signage
• Curate and assist in the design of publications to showcase student work, including the annual Ocean Awareness Contest Yearbook, anthologies, zines, etc.
• Prepare for and participate in physical and virtual events, such as national education conferences, webinars, and youth summits
• Assist in updating Human Health Project’s website
• Support media relations tasks

Required Qualifications & Skills:

• Proven success in developing a strategic and creative online brand/presence, professionally (at work, an internship, or school) and/or personally
• Intimate knowledge of established and emerging social media channels (Instagram, Twitter, Facebook, YouTube, LinkedIn, Pinterest, TikTok, etc.)
• Commitment to keeping up with evolving social media trends and best practices
• Experience with social media analytics tools and translating quantitative data into useful, actionable insights
• Exceptional written and verbal communication skills, especially with multiple audiences in a variety of voices
• Keen eye for design and experience working within brand guidelines; proficiency with Adobe Creative Cloud Suite, Canva, or other similar platforms
• Adept in G- Suite, Dropbox, and database management platforms
• Basic video editing and/or digital media production skills
• Familiarity with WordPress and Mailchimp
• Experience working with Hootsuite or other social media management platform a plus
• Highly self-motivated and directed, with sharp attention to detail and conscientious follow-through; ability to effectively prioritize and execute tasks in a remote work setting
• An innate, insatiable curiosity and desire to learn and grow
• Flexible, with an all-hands-on-deck, team-centered approach (we’re a small crew!)
• Energetic spirit and positive attitude
• Knowledge of basic environmental conservation issues
• Passion for Human Health Project’s mission