Marketing for Healthcare Nonprofit, Unity Bands

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About Unity Bands:
Unity Bands Inc. is an all-volunteer, 501(c)(3) nonprofit organization dedicated to supporting healthcare workers in need and providing credible COVID-19 information to at-risk communities.

Description:
Unity Bands is seeking a volunteer to support marketing and communications initiatives; have a strong emphasis on brand research, event coordination (virtual and in-person), and social media engagement; organized, creative, team players and enjoy working within a small, entrepreneurial environment that is mission-driven and community-oriented.

Responsibilities:

• Assist with Unity Bands marketing including production of print and digital creative collateral
• Plan, write and edit content for various communications channels including monthly e-newsletters, blog posts, social media, corporate website
• Assist with design of flyers, signage, graphics and other creative marketing materials
• Participate and collaborate as an active member of the Unity Bands team including attending a weekly update meeting for the duration of internship
• Assist with creation and development of outreach materials such as sponsorship decks and brand overviews
• Conduct outreach to potential brand partners and participate in introduction conversations
• Contribute to brainstorming sessions and creative ideas for current and upcoming projects
• Manage multiple projects simultaneously while adhering to deadlines

Requirements:

• Strong interest in marketing and brand research and familiar with current social media trends and platforms
• Passionate about social impact work and current events, and culturally curious with the desire to continuously learn
• Excited about implementing creative ways to record and organize information
• Trustworthy, kind, positive attitude, and comfortable working on a small team
• Strong written and verbal communication skills
• Action-oriented, self-motivated, entrepreneurial, adaptable, and innovative approach to day to day tasks and longer-term projects
• Proficient with computers and Microsoft Office or Google Suite

Specifications:

• Part-time; 2 hours/week

Why are we doing this? The underpaid but essential health care workforce in America comprises nearly 7 million people in low-paid health jobs including health care support workers, direct care workers, and health care service workers. According to Brookings, over 80% of health care support, service, and direct care workers are women and are also disproportionately people of color. Charitable dollars from the community typically wane within the initial three to six months after a disaster (issuelab.org). In the case of COVID-19, media attention has shifted to other topics. Spreading awareness about the challenges healthcare workers are facing and the community support are two ways Unity Bands can help right now based on a recent survey conducted. "Continue supporting us. Just the little things that bring a smile and can make things better," said one healthcare worker.