Marketing/Outreach Assistant

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I am looking for someone to assist with marketing/lead generation for our facility. We are a non-profit which provides a home and services for individuals who are elderly and/or have disabilities which hinder their ability to live independently.

The past months (and even years) have been challenging for long-term care facilities. Our home is no exception. People are encouraged to stay in their own homes as long as possible, even though this deprives them of care & companionship. With the pandemic, new admissions dropped drastically.

Now that things have opened up a bit, we would like to help improve our occupancy and better serve people in need of care. We would be interested in help from an experienced marketing professional in identifying and implementing effective methods of increasing awareness of our home within the community and bringing more people to live here who will benefit from the caring environment we provide.