Social Media Manager/Marketing

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What is a social media manager? The Social Media Manager’s job focuses on increasing brand awareness through the effective use of social media outlets.

RESPONSIBILITES:

• Use social media marketing tools to create and maintain the our mission and vision
• Work with marketing professionals to develop social media marketing campaigns
• Interacting with customers and other stakeholders via the company’s social media accounts
• Analyzing the company’s digital marketing plan and social media strategy and identifying strategic weaknesses and making recommendations for improvements
• Researching social media trends and informing the executive director of changes that are relevant to the our non profits marketing activities
• Learning each platforms algorithm ( Platforms we currently use are Facebook, Pinterest, and Instagram)

• The ability to use social media to maintain or build a brand is necessary to be a Social Media Manager.

• Great verbal and written communication skills are essential

• Identify social media events such as an interesting hashtag or a sensitive topic and share appropriate content that aligns with the our social media strategy.

• Craft engaging content

• Computer skills, skills in using social media platforms and skills in using tools that analyze social media platforms are requirements for this position

• The skill of organizing tasks to meet deadlines