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5 people are interested
Paid Digital Marketer - PPC (Google Ad Grant)
ORGANIZATION: Witness Change
Please visit the new page to apply.
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5 people are interested
Job Description
As a non-profit organization Witness Change has been granted a $10,000 per month in-kind advertising budget through Google Ad Grants Nonprofit Program. We are seeking a Paid Digital Marketer to help us utilize Google Ads in the best way possible.
Skills
- Passion for paid search and digital marketing
- Knowledge/Experience of/with the Google Ads Nonprofit Program (preferred)
- Perform management of Google AdWords
- Experience in Paid Search (PPC) (preferred), Search Engine Optimization (SEO) and Search Engine Marketing (SEM)
Responsibilities
- Participate in the forming of effective paid search strategies (keyword research and selection) in alignment with the Google Ads Grant Program;
- Develop, build, launch and implement paid search campaigns including ad groups, ad formats (expanded text ads and responsive search ads);
- Assist in the weekly maintenance of monitoring the account performance from keyword bids, account daily/monthly budget caps, impression share, quality score and other important account metrics;
- Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of search in accordance with Google AdWords Non-Profit Program.
- Generate monthly reporting for all campaigns, metrics, goal tracking and other paid search initiatives;
- Support the generation of new paid search campaigns and all elements within the campaigns (ad groups, ads, extensions, etc.)
- Report to and work with the Operations Manager for account management and maintenance
Requirements
- Experienced Google Ads Manager
- Understanding or willingness to learn the Google Ads Grant Nonprofit Program
HOW TO APPLY:
Candidates should email aude@witnesschange.org with "PAID DIGITAL MANAGER" in the subject.
More opportunities with Witness Change
No additional volunteer opportunities at this time.
About Witness Change
Location:
1392 McLendon Avenue NE #22, Atlanta, GA 30307, US
Mission Statement
Witness Change is a not for profit organization dedicated to improving the lives of excluded people by amplifying their stories. Stigmatized people are often excluded from their own stories. We use visual storytelling to support these people as they reclaim the narratives of their lives to achieve necessary change such as influencing policies, attitudes and behaviors that affect them.
Description
Witness Change started in 2015 and was entirely a volunteer run organisation until recently. Without the passionate, dedicated volunteers who bring their skills and enthusiasm to the organization, we could not deliver the campaigns that make a difference in the lives of those whose stories we tell.
As we grow, we will take on more stories to help other excluded groups but our most recent projects have focused on the following:
WhereLoveIsIllegal.com
We are campaigning for an end to discrimination and persecution based on sexuality or gender identity. Where Love Is Illegal uses storytelling as a key advocacy tool to change the narrative on LGBTIQ+ people in countries where their voices are silenced because LGBTIQ+ people are, in some regions, increasingly subject to rampant discrimination, criminalization, and even death.
In My World: www.onedayinmyworld.com
Our goal is to create a world where mental health is recognized as a global health priority and a society where people living with mental health issues are seen, heard and valued. In My World uses storytelling’s powerful potential to amplify the voices of those living with mental health issues to break down barriers that divide us, and prompt action.
1000 Dreams:
1000dreamsproject.com changes the prevailing refugee narratives through a storytelling project that tells the stories of 1000 refugees of diverse experience.
CAUSE AREAS
WHEN
WHERE
This is a Virtual Opportunity with no fixed address.
DATE POSTED
May 9, 2021
SKILLS
- Marketing Strategy & Planning
- Brand Development & Messaging
- Market Research / Analysis
- Advertising
GOOD FOR
N/A
REQUIREMENTS
- 3-5 hours a week