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Digital Marketer

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CENTRALLY HUMAN INC

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NOTES:

  • We're based in Chicago, IL and working remote due to Covid safety.
  • This employer is willing to work with students who are seeking academic credit or volunteer hours, including for credit and non-credit courses.

We’re looking for a digital marketer who will help us increase awareness of our brand, grow donations and increase users through social, search, video, and email marketing channels.

This is an amazing opportunity to work directly with executive leadership in a start-up, digital-first organization. You will gain real-world skills, grow your resume and network and create a career path for yourself and real positive change for our company's customers.

Duties and responsibilities

The Digital Marketer will:

  • Report to Executive Director (former experienced digital marketing executive) and work with the Board of Directors as core "start up team"
  • Help create campaign plans and messaging for social media, email, content/blog, and paid search campaigns
  • Help create content for social media and email campaigns as needed
  • Learn how to use and manage email marketing tools to disseminate content
  • Create and maintain a content calendar
  • Monitor digital campaign efforts through Google Analytics
  • Track specific digital campaign channel efforts within each respective channel (ex. Reporting on Google Ads CTR, Facebook reach etc.)
  • Learn and optimize digital experience with SEO (web and video)
  • Stay up to date and informed on new social media trends and adapt accordingly
  • Ensure proper messaging is being executed online
  • Identify leaders and influencers (internal/external) and engage them in brand activities
  • Assist with website copywriting, proofing, and updating as needed

Requirements

We are open to individuals from all educational backgrounds, and will help train the ideal candidate in digital marketing principles as needed. The ideal candidate will have at least the following qualifications:

  • Basic knowledge of Photoshop, Canva, or similar
  • Basic knowledge of social media marketing
  • Basic knowledge of a social media marketing dashboard (Hootsuite, SproutSocial, etc.)
  • Strong written and verbal communication skills
  • Working knowledge of Google Drive for content management
  • Dedication to professional development
  • Ability to take initiative, employ good judgment, and manage projects from beginning to end
  • Excellent writing, editing, and proofreading skills
  • Exceptional ability to manage details
  • Ability to self-organize and project manage
  • Ability to meet deadlines and to anticipate next steps or needs
  • Work effectively both independently and as part of a team
  • Be available for max 20 hours a week (will work with individual on availability and hours are flexible)

Added Value

In addition to these basic qualifications, we’re open to candidates who are familiar with the following (note: you can learn all these with free online courses)

  • Google Analytics
  • Google Ads
  • Facebook Ads
  • Mailchimp (or similar)
  • HubSpot

BENEFITS FOR YOU:

  • Résumé building experience in marketing and communications, relationship management, non profit work, and other aspects of community relations, marketing, and music industry
  • Great opportunity to learn about what happens behind the scenes of growing organization
  • Access and direct mentorship/learning from CEO and Board
  • Class credit (if applicable)

1 More opportunity with CENTRALLY HUMAN INC

About CENTRALLY HUMAN INC

Location:

65 W JACKSON BLVD, Suite 116, CHICAGO, IL 60604, US

Mission Statement

Centrally Human Inc is a non-profit that invests in the teenage youth, specifically those who have been the most disenfranchised and victimized by our systems, to see themselves as courageous and brilliant young people and be empowered to create real and measurable change through Inclusive Innovation programming.

Description

Knowing the "why" is critical to any company. We were born to connect human empowerment with next generation business innovation. Inclusion is intrinsically connected to business innovation, and we need to weave that together and break down the silos to really drive growth and change. We live in that space. We challenge every individual to do the same.

To make real change, teenagers need to understand the game and rules to change them. With Centrally Human, we empower youth to understand history and facts of our nation’s modern design, the rules and constraints that prevent change, and - most importantly - how to develop their own personalized action plan to bring the Inclusive Innovation thinking and real change into every relevant part of life.

We work directly with teens as well as non-profit partners to teach Inclusive Innovation. We've trained hundreds of teenagers and young adults, resulting in empowered communities, individual plans and growth in confidence for tomorrow's leaders. In our facilitator training, we employ the train-the-trainer model to ensure we work with successful non-profit partners to support their mission empowered by our curriculum.

Children & Youth
Employment
Race & Ethnicity

WHEN

Thu Apr 01, 2021 - Wed Jun 30, 2021

WHERE

This is a Virtual Opportunity with no fixed address.

SKILLS

  • Marketing & Communications (Mar/Com)
  • Marketing Strategy & Planning
  • Public Relations
  • Brand Development & Messaging
  • Interactive/Social Media/SEO
  • Copy Writing / Copy Editing

GOOD FOR

  • Teens
  • Group

REQUIREMENTS

  • Orientation or Training
  • flexible based on volunteer availability and needs. 5-15 hours / week.

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