The North Alabama Zoological Society is looking for a P.R. Specialist.
We are a volunteer run organization and this is a volunteer position. There is an understanding from the organization that the selected volunteer will be using their own free time to accomplish the tasks of this position and their ability to commit time will vary. The organization only expects follow through on the tasks the volunteer has agreed to perform in the time agreed upon.
Job Function (duties and responsibilities):
We are looking for a person to manage the North Alabama Zoological Society’s public relation efforts.
Public Relations Specialist responsibilities include enhancing a favorable image of our company with employees, potential candidates, clients, potential customers, influencers and the public.
Ultimately, you will help us build and maintain a strong and consistent brand through a wide range of online and offline marketing channels and public relations events.
Develop strategies and tactics to get the word out about our society and drive qualified traffic to our front door
Produce valuable and engaging content for our website and blog that attracts and converts our target groups
Build strategic relationships and partner with key industry players, agencies and vendors
Plan, implement and manage public relations programs
Plan and budget for PR events, programs and initiatives
Design and review the online content in media announcements and media kits
Monitor corporate image frequently and ensure it is in compliance with company brand
Develop and implement PR policies and procedures
BSc/BA in Marketing, Communications, Journalism, or relevant field from a four-year accredited college or university strongly preferred.
A proven track record of successful PR campaigns
Aptitude in presentation and public speaking
Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
A sense of aesthetics and a love for great copy and witty communication
Up-to-date with the latest trends and best practices in online marketing and measurement
Working knowledge of website management tools
Excellent communication and teamwork skills
Ability to generate creative ideas
Attention to detail and outstanding organizational skills
4100 Market St SW Suite 100, Huntsville, AL 35767, US
To create a world-class zoo and aquarium that: 1) will connect the communities and visitors of North Alabama with the world’s wildlife and wild purposes; 2) will be a standard of wildlife conservation action, research, and education; and 3) will inspire a better tomorrow.
We are a wildlife and nature conservation and education organization located in North Alabama. While our main goal is to open a zoo and aquarium, we engage the community everyday in doing education and conservation service.
Media & Broadcasting
We'll work with your schedule.
This is a Virtual Opportunity with no fixed address.