The Google Ads Coordinator will be responsible for setting up and managing our Google Ads! We have already qualified for the Google Ads grant as a non-profit and we are looking for a team member to work on setting up, tracking and analyzing the effectiveness of the advertisement campaigns to drive more clicks on our website and increase registration in our classes. We have one volunteer already working on digital marketing/Google Ads and are seeking an additional volunteer with Google Ads experience to apply to supplement this work.
This is a volunteer position! We encourage individuals with disabilities to apply for this position.
Are you interested in simply providing training on using Google Ads instead of volunteering long-term? If you are not able to volunteer long-term but would prefer to provide training to Dance for All Bodies team members regarding using Google Ads Grants, please let us know by email info@danceforallbodies.org.
Responsibilities:
Plan, schedule and track campaign optimization activity.
Create new campaigns and ads. Track progress, effectiveness of keywords and make necessary changes.
Optimize ad campaigns, improve conversion rates, decrease costs per click.
Leveraging optimization tools to boost performance on campaigns.
Identifying, recommending and implementing new tools to help boost performance.
Day-to-day management and auditing of existing Google Ads campaigns.
Teaching DfAB team members about Google Ads set-up.
Working collaboratively with our Service Designer/Performance Analyst who is also working on Google Ads.
Desired Skills:
Experience with Google Ads is a must!
Experience with digital and search engine marketing
Experience with ad copywriting
Personal or professional experience working with people with disabilities preferred.
Previous experience working for a non-profit or grassroots organization is preferred.
Must be committed to DfAB’s mission to change the face of dance through accessible dance classes. Ready to champion DfAB and promote our mission to communities who haven’t met us yet!
Disciplined in working independently and remotely; not afraid to ask questions or admit when you don’t know something.
Collaborative mindset ; eager to be part of a team and contribute.
Self-motivated and shows stamina in the face of obstacles.
Strong verbal and written communication skills.
Must be a creative, self-initiator and learner.
Work Environment
All work can be done remotely. You are also highly encouraged to attend our bimonthly (twice a month) meetings on Mondays 7:30pm EST/4:30pm PST.
Expected Hours of Work
You will be expected to volunteer for about 4-5 hours every week. We also highly encourage you to attend our dance classes whenever possible!
Preferred Education and Experience
At DfAB we believe that experience comes in many different forms. We want to prioritize those who demonstrate a strong commitment to our mission and are therefore willing to commit a great amount of time, thought, and effort into this cause. If you have previous experience in this field, we would love to learn more about your experiences through any previous work, a portfolio, or other examples. If not, don’t worry, we would still love to see how you can help us!
To Apply
Send your resume and one short paragraph to info@danceforallbodies.org "Google Ads Coordinator" in the subject heading.
Please answer the question below in your application:
Why does making dance accessible to people with physical disabilities matter to you?
The mission of Dance for All Bodies (DfAB) is to dismantle the notion that dance is only for a certain kind of body and to spread the joy of dance to all bodies. To achieve this mission, DfAB organizes low cost dance classes, where dance moves are instructed to be modified by the dancer to fit their body. Our dance classes are designed for people with disabilities.
Description
The inspiration behind DfAB came from a one time adaptive dance class Yagmur, one of the co-founders, organized for an amputee support group as a volunteer at San Francisco General Hospital. Yagmur left this class in August 2018 feeling a beautiful spark in her heart. Participants left the event asking when the next dance class would be and thus, Yagmur hatched a plan to satisfy this demand. She quickly realized that she needed an accomplice who shared her desire to make dance a more inclusive art form. This brought Tess, a close friend who is also a dancer, into the project.
After some research, they learned that there were no organizations that focus on organizing adaptive dance classes in the Bay Area. As two able-bodied dancers who have the privilege of extensive dance training, they decided to make what was available to them available to people with differently abled bodies too. Thus, to make high quality, adaptive dance classes a reality they started working with experienced dance teachers with physical disabilities or who have worked in such spaces, making the dance class a positive and encouraging environment. Since August 2018, they have organized more than 15 dance classes and impacted more than 50 individuals thanks to funding from ZSFGH and Big Ideas. Currently they organize most of their dance classes in Berkeley and San Francisco. You can help DfAB expand its services to new locations and impact more lives by donating today!
Arts & Culture
Community
People with Disabilities
WHEN
We'll work with your schedule.
WHERE
This is a Virtual Opportunity with no fixed address.
(0.000,0.000)
DATE POSTED
March 2, 2021
SKILLS
Marketing Strategy & Planning
Brand Development & Messaging
Sales Marketing
Market Research / Analysis
Advertising
Marketing Analytics
GOOD FOR
N/A
REQUIREMENTS
You will be expected to volunteer for about 4-5 hours every week. We also highly encourage you to attend our dance classes whenever possible!
