The American Red Cross Media Relations are bilingual volunteers are part of a professional volunteer team that develops and delivers the Red Cross story behind-the-scenes, on-camera, in-person, and online through media channels, websites, social media feeds, and other content platforms. They protect the reputation of the Red Cross by identifying and assessing the potential for harm to the Red Cross brand, misinformation, or information gaps. Work with communications management to develop a strategic approach.
Speaking with the Latino community and promoting volunteering with the American Red Cross
Be on call during shifts to vet and assess media inquires, share information on smaller incidents, and notify leadership of the need to scale up the response.
Serve as a media spokesperson for local news outlets in person, over the phone, or through Skype interviews.
Work with chapter and regional leadership to write and pitch local stories to local media.
Showcase Red Cross services and programs through earned media outreach at events, training, interviews, etc.
Write and distribute media advisories and press releases.
Maintain a list of subject matter experts to speak with the media.
Maintain media log of queries, interviews, and news stories.
Create and maintain media lists.
Requirements: * Fluency in Spanish and English*Media relations education and/or experience * Background in Red Cross response (training provided), branding & messaging * Submission of a portfolio of news releases, video clips of on-camera work, or equivalent work samples
"WE ARE LOOKING FOR LOCAL SPANISH SPEAKERHEROES TO POSITIVELY IMPACT YOUR COMMUNITY"
Sign-up to volunteer today! Please email questions to Juana Zapata, the Sr. Volunteer Recruiter Specialist, at Juana.Zapata@redcross.org or (951) 205-6689.
About American Red Cross - San Bernardino County Chapter
10600 N Trademark, Suite 406, Rancho Cucamonga, CA 91730, US
The American Red Cross prevents and alleviates human suffering in the face of emergencies by mobilizing the power of volunteers and the generosity of donors.
Every single day, the American Red Cross helps people in emergencies. Whether it's one displaced family, thousands of disaster victims, or providing care and comfort to an ill or injured service member or veteran or support to a military family member, our vital work is made possible by people like you. People like you, serving as Blood Services Ambassadors helping to improve a blood donor's experience or serving as a Blood Driver, transporting lifesaving blood and blood product make a difference every day. It is through the time and care of ordinary people that we can do extraordinary things.
Media & Broadcasting
We'll work with your schedule.
10600 N. Trademark Parkway, Suite 406Rancho Cucamonga, CA91730
February 23, 2021
Driver's License Needed
Must be at least 20
Orientation or Training
Flexible and dependent on individual projects and local disaster responses. Time commitment is determined by the needs of the regional communications department. May be 4-12 hours per day during disasters.