• 6 people are interested
 

Google AdWords and SEO Volunteer

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ORGANIZATION: Marine Science Institute

  • 6 people are interested
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The Marine Science Institute provides engaging and interactive hands-on adventures with San Francisco Bay Area marine life. Led by a team of expert marine science educators, these experiences impact students of all ages, inspiring respect and stewardship for the marine environment.
Since the pandemic MSI (like all companies) had to shift it's programming and has had a harder time promoting these new programs.
Not having a knowledgeable and dedicated online development team to run our Google Ad Words campaigns has negatively affected our online viewership.
We are in desperate need of 1 or 2 knowledgeable people to help run our ad words campaigns, and put detailed plans in place to monitor them as programs needs change. Additionally, we have $10,000 in free ad words we need help utilizing.

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About Marine Science Institute

Location:

500 Discovery Parkway, Redwood City, CA 94063, US

Mission Statement

The Institute's mission is to cultivate a responsibility for the natural environment and our human communities through interdisciplinary science education. We achieve this goal through innovative marine science education programs that: Place students of all ages in direct contact with the natural environment; Emphasize the interdependence of all living things, their connection to the physical environment, and the special responsibilities of humans to the environment; Facilitate active learning through the use of observation, critical thinking, and problem-solving skills in a cooperative setting; and Instill confidence, encourage involvement, and inspire accomplishment by providing positive role models.

Description

Our programs allows elementary through college-aged students to be marine scientists for a day. Over the past 50 years, we have continuously tailored our science programs to meet the needs of schools. We constantly endeavor to create a program experience that satisfies the teachers' specific educational requirements and support the California State Board of Education Science Content Standards. Discovery Voyages are four-hour explorations of the San Francisco Bay on board our 90-foot research vessel, the Robert. G. Brownlee. Elementary-college students rotate through four stations where they use authentic marine research equipment to conduct science. On these trips, students focus on Ichthyology, Plankton, Hydrology, and Benthos. Land Programs are conducted in Redwood City at MSI's oyster shell beach, pier, aquariums and Discovery Lab. Students work at two to four stations to study fish, benthic invertebrates, plankton, hydrology (water chemistry), sharks, and marine mammals. They use professional-grade oceanographic equipment to take mud grabs, "seine" fish, and collect and test water and plankton samples. In the Ocean Lab program, students handle live animals and use microscopes, keys, and the scientific method to examine five different phyla of tidepool invertebrates and fish, their interrelationships, and their ecology. We also take sharks, fish, crabs, and other marine life out to the schools using a trailer-mounted aquarium. This program can be tailored to the class' needs by focusing on whatever theme or habitat is appropriate to their current curriculum.

CAUSE AREAS

Animals
Children & Youth
Education & Literacy
Animals, Children & Youth, Education & Literacy

WHEN

We'll work with your schedule.

WHERE

This is a Virtual Opportunity with no fixed address.

SKILLS

  • Website Programming
  • Search Engine Optimization (SEO)
  • Google Apps
  • Analytics

GOOD FOR

N/A

REQUIREMENTS

  • At this time we are unsure what the time commitment should be. We are open for all conversations pertaining to this opportunity. We are requiring a 30min - 1 hour virtual check -in weekly.
  • computer, internet, online meeting ability

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