Responsible for driving the development and deployment of Play Like a Girl’s social marketing strategy, including content creation and curation for blog, email marketing and social media.
Works closely with the CEO and other staff to ensure social media strategies align with branding and messaging objectives.
Conducts research to align type and placement of online content with audience base.
Has extensive knowledge of social networks and online marketing strategies.
Advocates for Play Like a Girl on blogs, email marketing and in other social media spaces.
Develops benchmarks for assessing social media campaign success, and regularly analyzes, reviews, and reports on strategies.
Comprehensive knowledge of marketing and new media concepts and principles.
Performs complex tasks typically following established processes.
Primarily focused on administering established policies and procedures but may have some impact on marketing-related budgeting, strategic planning, and procedural change.
Education and experience
Typically requires junior or senior-year coursework towards a bachelor’s degree and at least 3 years of experience in marketing, public relations or a related field. Graphic design, photography and videography skills a plus. CPR/First Aid certified. Sexual Harassment, Mandated Reporter & Active Shooter Training required. Must pass FBI criminal background check.
Prolonged periods of sitting at a desk and working on a computer.
Must be able to lift up to 15 pounds at times.
Affirmative Action/EEO statement
Play Like a Girl is an equal opportunity employer. Play Like a Girl is committed to being an employer of choice, not just a good place to work, but a great and inclusive place to work. To that end, we strive to recruit and maintain a workforce that meaningfully represents the diverse and culturally rich communities that we serve. Qualified applicants will receive consideration for employment without regard to their race, color, religion, national origin, sex, sexual orientation, gender identity, protected veteran status or disabled status or, genetic information.
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice
Daughters of all staff and volunteers attend all Play Like a Girl programs and events for free!
4117 Hillsboro Pike, Suite 103-129, Nashville, TN 37215, US
Play Like a Girl! is a 501(c)3 charitable organization dedicated to equality and economic opportunity for girls. We envision a world where all girls have the opportunity to realize their full potential. We are on a bold mission to level the playing field by leveraging sport to build a diverse pipeline of young women in science, technology, engineering and mathematics (STEM) careers. To accomplish this, we deliver a cost-effective and innovative experience that goes beyond the playing field to build confidence and inspire leadership in girls during the critical middle school years. Governed by a 13-member volunteer Board of Directors, Play Like a Girl directly benefits more than 1,250 girls and women through year-round programs and events. Our multi-year program model harnesses the collective power of collegiate and professional women to coach and mentor girls, helping them develop skills that lead to successful careers.
Play Like a Girl! is a hip, innovative and inspiring resource for girls’ health, powered by a creative online network, targeted community outreach and live events. We are committed to educating girls, but play is at the center of everything we do. With a decade of experience, our charitable brand is now a leading provider of evidence-based prevention programs tackling childhood obesity. Our volunteer staff works side by side with our girls to inspire them to live a happier, healthier and more active lifestyle by promoting sport and physical activity as a path to lifelong success.
Children & Youth
We'll work with your schedule.
This is a Virtual Opportunity, with no fixed address.