-
4 people are interested
Hack for LA - Digital Marketing Manager
ORGANIZATION: Code for America
Please visit the new page to apply.
-
4 people are interested
Hack for LA
Digital Marketing Manager
hackforla.org
We are a community of highly skilled tech volunteers building a sector specific (software, tools, ecosystem) workforce development platform. We deliver social impact through the creation of Civic Tech software. We partner with community organizations and local government to address LAs most pressing regional issues. Hack for LA is a project of Code for America and is it's official Los Angeles chapter.
Overview
We are looking for a creative Digital Marketing Manager to lead our marketing team. With this position, our goal is to help grow HfLA’s brand influence locally while also increasing online presence and awareness. You will work directly with project leads and duties will include planning and iterating our digital marketing campaigns across all digital networks, and monitoring interns during the implementation process (either directly or through coordinators). The ideal candidate is someone with experience in marketing, working cross functionally, art direction, social media management and team leadership.
Responsibilities
- Develop and oversee all aspects of our digital marketing department including email, and display advertising campaigns.
- Collaborate to create a marketing database of tools.
- Develop and monitor campaign budgets.
- Plan and community manage our social media platforms.
- Prepare accurate reports on our marketing campaign’s overall performance.
- Coordinate and manage relationships with advertising and media experts to improve marketing results.
- Identify the latest trends and technologies affecting our industry.
- Evaluate important metrics that affect our website traffic, service quotas, and target audience.
- Work with your team and leadership to brainstorm new and innovative growth strategies.
- Work with projects to make sure all contests, giveaways, and other digital projects meet organizational standards and requirements.
Qualifications
- Experience in Marketing or relevant fields.
- In-depth knowledge of various social media platforms, best practices, and website analytics.
- Passion for brand storytelling and content creation
- Excellent understanding of slide deck creation.
- Highly creative with analytical abilities.
- Outstanding communication and interpersonal skills.
- Up-to-date on the latest trends and technologies in digital marketing.
Important Message:
We reference formal training above. But to be clear, HackforLA is a do-ocracy, if you can do it, we don’t care how you learned. You will find yourself in the company of all types of people, from the high school wizkid and PHDs to self taught high school dropouts, who have built and sold tech companies. There is no one way to learn and we welcome your experience no matter how it was gained. HackforLA is full of people driven to make a difference through civic tech. We look forward to your hearing how you will make a difference.
About Hack for LA
Hack For LA brings together civic-minded technologists to build digital products, programs and services with community partners and local government to address issues in the LA region. This is done by using the web as a platform for local government and community service. Upon starting this vision in 2015, we now have 20 project teams with many stakeholders ranging from the LA Department of Transportation (Sustainable Cities) to Point Source Youth (Youth Homelessness)
More opportunities with Code for America
3 ReviewsNo additional volunteer opportunities at this time.
About Code for America
Location:
972 Mission St, 5th floor, SAN FRANCISCO, CA 94103, US
Mission Statement
Government can work for the people, by the people, in the digital age. We believe government at all levels can and should work well for all people. We use insights and ideas from real people to guide us to real solutions that break down barriers to meet community needs and improve government in meaningful ways. Let’s make it work for everyone.
Description
Code for America is committed to building a team as diverse as the nation we serve. We’re made up of people-centered problem solvers: technologists, advocates, storytellers, and organizers from many different backgrounds and communities around the country. We merge the best parts of technology, nonprofit, and government.
We believe government at all levels can and should work well for everyone- and the mindful use of technology makes it possible.
We’re known for building digital tools, but the work doesn’t stop there. We seek to transform government by showing what’s possible when communities are included in policy and service design. We use insights and ideas from real people to guide us to real solutions that break down barriers to meet community needs and improve government in meaningful ways.
CAUSE AREAS
WHEN
WHERE
This is a Virtual Opportunity with no fixed address.
DATE POSTED
November 4, 2020
SKILLS
- Marketing & Communications (Mar/Com)
- Marketing Strategy & Planning
- Public Relations
- Brand Development & Messaging
- Interactive/Social Media/SEO
- Marketing Analytics
GOOD FOR
- People 55+
REQUIREMENTS
- Time Commitment of 20 hours per month on average. Since this position is responsible for creating HfLA's marketing strategy from the ground up, the beginning will require more initial time commitment with a reduction after the systems are setup.
- This position will be working closely with both Hack for LA's Executive Director and Mar & Com Director who are located in the PDT time zone and are available for scheduled zoom meetings from 8am-5pm M-F, 8-9am Saturdays, 8-10 Sundays.