We are looking for a volunteer social media manager who is passionate about our mission to create economic opportunities for low income female artisans in Peru working with traditional crafts. Through fair trade practices and educational workshops Ruraq Maki creates a bridge between artisans and a global market, creating a world where women are economically and socially independent.
Ruraq Maki envisions a world where all artisans earn a fair and just income, allowing them access to basic resources, such as food, water, shelter, education and health care. In this world, handmade artisan work has a permanent place in the global market and culturally traditional materials, techniques, and designs are preserved and valued as legitimate forms of art.
Volunteer Duties may include:
Develop and manage our social media profiles and presence including Facebook, Instagram, Twitter, LinkedIn, Pinterest, and potentially additional channels
Create shareable content appropriate for specific networks to both spread our brand and our content and links
Listen and engage in relevant social discussion about our organization and/or industry, both from existing supporters and leads and from brand new audiences that don’t yet know us
Run regular social promotions and campaigns and track their success, especially on Facebook and Instagram, as well as the content and links posted through these and other channels
Collaborate alongside other marketers and content producers to help distribute content that educates and entertains our audience
Drive consistent, relevant traffic and leads from our social network presence
Explore new ways to engage and new social networks to reach our target donors
Grow our followers, engage and retain them, and help convert them into leads, donors, and active fans and promoters of our organization. You should have command of best practices and trends in social media marketing, enjoy being creative, and understand how to both build and convert a digital audience
Assist in developing standard operating procedures & documents
Qualifications / Experience
Strong communications skills
Candidates from backgrounds like content management or content writing are welcome to apply.
We’d love to hear from you!
Ruraq Maki is based in San Francisco, however, this position is open to individuals throughout the country as long as they can communicate regularly with the director via email, telephone, Skype, Google Chat, or any other preferred method.
To apply, please complete an online volunteer application here, or reach out to email@example.com
Ruraq Maki, which means Hands that Create in Quechua, is a 501(c)3 nonprofit dedicated to creating economic opportunities for low income female artisans working with traditional crafts. Through fair trade practices and educational workshops, Ruraq Maki creates a bridge between artisans and a global market, creating a world where women and artisans are economically and socially independent.
Currently, Ruraq Maki operates the Yanamilla Prison Project, which serves incarcerated women in the small Andean city of Ayacucho, Peru. The first, and immediate, goal of the project is to help the women generate income while incarcerated by purchasing goods directly from the women at fair trade prices. We work with the women to develop new products using traditional materials and establish a stable market for their goods in the United States.
Ruraq Maki supports the women as artisans by providing free educational workshops aimed at helping them acquire new skills they can use to generate income. Currently we offer a basic and advanced jewelry making class in the prison and in 2012 we introduced week-long leather working intensives taught by a local Peruvian leather worker. All materials and costs are paid for by Ruraq Maki.
Ruraq Maki firmly believes in acting as a facilitator for communities rather than imposing Western "solutions" on community needs. We are committed to collective decision making within communities and structure our programs based on solutions generated by the community.
Ruraq Maki is a tax-exempt non-profit under the 501(c)3 guidelines.
We'll work with your schedule.
This is a Virtual Opportunity, with no fixed address.