Help launch Sierra Club Social Media Engagement team

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What we're doing

The Sierra club's new Social Media Action Engagement Team (SMART) is intended to foster more positive conversations online.

We're hoping to create a community of supporters who can respond on social media -- and other digital spaces where commenting is available, such as news articles -- with positive, informative, and accurate messaging about environmental and social justice issues. This may also include sharing other media, such as blog posts, art, graphics, memes, etc.

Our goal would be to foster authentic and engaging conversations about a variety of environmental and intersectional issues where we'd like to positively influence the public discourse and publicize accurate information. We could also comment on posts from their elected officials, corporate leaders, or other decision makers.

What we'd love in a volunteer

We're looking for someone who can support us in both doing this work, and also sharing best practices and learnings. This may involve working with staff to develop training and potentially training new volunteers -- if that's something you'd be comfortable with.

We'd love someone what has experience in social media, digital marketing, or other digital engagement. However, it's okay if you don't have relevant similar experience and are excited to learn a new skill. This is a pilot, while we've done our research, we're also figuring things out as we go. We'll be adapting to what goes well and refining our plans. The ideal volunteer will be flexible and understanding that some things we try may not work, and willing to pivot. Does this seem like a good fit for you, or someone you know? Get in touch!