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7 people are interested
Program Manager, Digital Marketing
ORGANIZATION: CLOSE THE GAP FOUNDATION
Please visit the new page to apply.
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7 people are interested
Program Manager, Digital Marketing
WHY JOIN CLOSE THE GAP
Close the Gap is a 100% volunteer-based organization dedicated to creating a future of equitable opportunities for low-income students and professionals. Founded in 2018 by a group of Silicon Valley, like-minded professionals, Close the Gap focuses on mentorship, workshops, project-based learning, financial/resource assistance, and awarding scholarships.
At Close the Gap, your individuality is your strength. We are a small, diverse, nimble group of innovators, disruptors, trailblazers who are trying to leverage technology to solve the challenge of widening opportunity gaps that prevent low-income students from fulfilling their fullest potential due to their financial limitations. Working here gives you an opportunity to impact lives, invest in your growth and development, and be part of a fun and diverse team. Together, we can build a future without opportunity gaps.
WHY CLOSE THE GAP NEEDS YOUClose the Gap is looking for a growth marketer who will manage our ads spend across search and social. Through these efforts, you’ll optimize ads creative and copy to drive conversion across our pipelines of donors, students, and volunteers.
WHAT YOU’LL DO- Manage a monthly budget of $10,000 for SEM and Facebook Ads
- Deploy multi-variable testing and tracking to optimize ads
- Own and shepherd our efforts to increase conversions to our website
- Collaborate with design and marketing partners for creative assets and copy
- Measure the short-term and long-term impact of your ads
- Deliver weekly reports on how our ads performing
- Teach team members on data-driven marketing and reporting frameworks
- BA or BS degree or equivalent work experience
- Fluent with marketing metrics and KPIs including CAC, LTV, CPL, and ROI
- Passionate about creating an equitable society
- You are team player who values transparency, accountability, and diversity
- Knowledge of content marketing, SEO, and copywriting
- Demonstrated ability to work independently with great outcomes
- Demonstrated ability to set and achieve or exceed goals and meet deadlines
- Ability to attend Weekly Staff Meetings, currently on Thursdays at 8:30-9:45pm PT
- Professional experience in SEM and paid ads
- Experience creating, managing and measuring Google Ads and Facebook Ads
- Experience in tools like Google Analytics, Google Ads Manager, Google Tag Manager, Facebook Ads Manager
- Marketing experience at a startup or non-profit organization
- Commitment to advocacy, diversity and serving the community
EQUAL OPPORTUNITY
Close the Gap Foundation embraces diversity and equal opportunity in a serious way. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We believe the more inclusive we are, the better chance we have at closing the gap.
Close the Gap Foundation is a 501(c)3 nonprofit organization. All donations are tax deductible.
EIN: 83-1242219
Close the Gap (c) 2020
https://timelinetool.app/notion/event/91CWA2LU1ITKLSVO
More opportunities with CLOSE THE GAP FOUNDATION
No additional volunteer opportunities at this time.
About CLOSE THE GAP FOUNDATION
Location:
n/a, Virtual, CA 94403, US
Mission Statement
We are closing the opportunity gap by creating equitable opportunities for disadvantaged students through mentorship, project-based learning, and financial assistance.
Description
Close the Gap is a 100% volunteer-based organization dedicated to creating a future of equitable opportunities for low-income students and professionals. Founded in 2018 by a group of Silicon Valley, like-minded professionals, Close the Gap focuses on mentorship, workshops, project-based learning, financial/resource assistance, and awarding scholarships.
Check us out at: closethegapfoundation.org
At Close the Gap, your individuality is your strength. We are a small, diverse, nimble group of innovators, disruptors, trailblazers who are trying to leverage technology to solve the challenge of widening opportunity gaps that prevent low-income students from fulfilling their fullest potential due to their financial limitations. Working here gives you an opportunity to impact lives, invest in your growth and development, and be part of a fun and diverse team. Together, we can build a future without opportunity gaps.
CAUSE AREAS
WHEN
WHERE
n/aSan Francisco, CA 94110
DATE POSTED
August 12, 2020
SKILLS
- Marketing & Communications (Mar/Com)
- Marketing Strategy & Planning
- Interactive/Social Media/SEO
- Graphic Design / Print
- Marketing Analytics
- Social Media / Blogging
GOOD FOR
N/A
REQUIREMENTS
N/A