Digital Marketing Manager
The WonderSeed Foundation
Job Brief
If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital and content marketing campaigns across all digital channels. You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution.
Responsibilities
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end experience across multiple channels and touchpoints
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Requirements
- BS/MS degree in marketing or a related field
- Proven working experience in digital marketing
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Experience in optimizing landing pages and user funnels
- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
- Working knowledge of ad serving tools (e.g., DART, Atlas)
- Experience in setting up and optimizing Google AdWords campaigns
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement
To apply, email your resume and work samples to
info@wonderseedfoundation.org.
About The WonderSeed Foundation
Location:
16350 Ventura Blvd #D353, Encino, CA 91436, US
Mission Statement
The WonderSeed Foundation was created to change the world one child at a time through the power of innovative storytelling with the latest cutting edge technology and social media platforms. We believe that shaping a better tomorrow starts with planting seeds of compassion, empowerment and purpose into the minds and hearts of our new generations today. We believe that true and lasting change starts with what we instill and expose our children to while they are in their fertile years of development. We believe that those seeds will grow and make a lasting impression on them as they become good citizens of the world and take on leadership roles in their lives.
Description
The WonderSeed Foundation was founded with a mission to change the world by instilling purpose and compassion in our children through the power of creative and educational storytelling. TWF’s creative projects and focused campaign initiatives are predicted on our 4 E system. Educate, Enlighten, Empower and Entertain. We reach children through fun, exciting and entertaining creative storytelling delivered on cutting-edge technological platform