Director, Content and Digital Marketing

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In this role, you will be responsible for oversight of our Content and Digital Marketing, and Creative Services Teams to help meet organizational goals for product launch, online traffic, subscribers, development, advocacy and fundraising. You will also work closely with the CMO, providing ideation and creative direction to help further refine our marketing strategy, positioning and initiatives.  

Essential Functions

• Leading the development, implementation and management of content and digital marketing strategy. 
• Overseeing the positioning, strategy and development of content and other digital marketing programs across channels, ensuring messaging is high-quality, reflects our voice, and represent the School Group brand. 
• Identifying opportunities to translate organizational mission and goals into high-touch, cross-platform, data-driven marketing opportunities across all platforms. 
• Serving as the in-house expert on content and marketing, directing team leads on day-to-day activities. 
• Identifying industry trends and marketplace needs, cultivating new partnership prospects and conceiving innovative new marketing initiatives. 
• Providing strategic recommendations to CMO on industry trends and market needs. 
• Participating in cross-functional brainstorming sessions to evolve marketing strategy conversations and build consensus. 
• Overseeing all analyses, metrics, and reporting. 

Qualifications

• Bachelor’s Degree in Marketing, Communications, Journalism or English. 
• Minimum 5-8 years of digital or content marketing management experience in a nonprofit or corporate setting. 
• Deep understanding of the digital marketing landscape and content marketing trends. 
• Experience leading the strategy for and managing a marketing team, working cross-functionally with internal teams and stakeholders. 
• Ability to manage multiple priorities in a high-volume, fast-paced environment. 
• Strong writing, interpersonal, relationship-building and collaboration skills.  
• Ability to successfully interface with senior-level internal stakeholders

  Preferred

• Experience working remotely as part of a team.   
• Experience working in a start-up company, non-profit or entrepreneurial environment.  
• Self-directed and disciplined with the ability to work independently in an ever-changing environment. 

We are a community of people from different parts of the world who share a common belief in improving education which will eventually reduce poverty and improve the quality of life and living conditions globally. Volunteering with us will enable you to build your resume and gain invaluable experience in a supportive environment.  

• In the USA, School Group is a Certifying Organization, offering the President’s Volunteer Service Award (PVSA) to eligible volunteers.  
• School Group will provide a letter of recommendation to all volunteers who are able to showcase outstanding performance for professional references.  

Other information

This is a volunteer position. There will be no financial compensation. Our organization is 100% volunteer - run. We welcome volunteers located anywhere in the world,  as long as  they can connect reliably to the internet.