Volunteer Social Media Specialist Job Description

Reports to: Chief Executive Officer

Location: Spokane, WA

The Morning Star Foundation is seeking an experienced and enthusiastic Volunteer Social Media Specialist to help our creative team. You will be responsible for creating social media campaigns and assisting with the management of the Foundation’s social media properties. Your passion for social media as a communications tool will result in the adoption and implementation of social media best practices across all social media channels.

The successful candidate will be an excellent communicator, a versatile creative writer, and a team player. You will be an active participant in data collection and analyses in order to consistently improve the Foundation’s social media practices over time.

Volunteer Social Media Specialist Responsibilities

• Developing social media content plans that are consistent with the Foundation’s brand identity.
• Creating consistent, meaningful content on all social media platforms, including writing and editing social media posts, improving customer engagement, and promoting social media campaigns.
• Managing a high volume of routine social media posts.
• Communicating with social media followers, including responding to queries in a timely manner.
• Developing and managing social influencer programs.
• Using analytical tools such as Supermetrics, Google Data Studio, Google Analytics, LinkedIn Insights, and Facebook Insights to monitor and evaluate the Foundation’s social media presence and performance.
• Preparing monthly reports on social media marketing efforts.
• Suggesting recommendations to adjust the social media marketing strategy for optimal results.
• Staying up to date on best practices and emerging trends in social media.
• Performing other duties when needed.

Volunteer Social Media Specialist Requirements

• Bachelor’s degree or degree candidate in journalism, communications, marketing, or a related field.
• Experience including planning and managing social media content.
• Excellent written and verbal communication skills and must have a thorough understanding of social media management and strategy.
• Experience using various analytics software.
• Working knowledge of HTML and CSS.
• Multi-tasking and time-management skills, with the ability to prioritize tasks.
• Ability to work in a fast-paced, high-pressure environment.