Ripple Foundation USA’s mission is to create prosperity and a secure future for women. Ripples invests in the Economic and Social prosperity of the African village woman, with the goal of improving their quality of life and investing in their future.
We’re looking for an Email Marketing Specialist to help us create and execute an email marketing strategy that captures subscribers, engages them, drives conversions and retention over the long term.
We have access to Salesforce for Nonprofits and need someone to own the following:
Serve as the channel lead for all email marketing activities across the organization; Develop and manage our monthly email marketing calendar (which ladders up to overall marketing messaging)
Manages day-to-day execution of the email program, including building and deploying campaigns as well as other strategic channel initiatives to improve program performance through customization, automation and optimization
Review deliverables, route for internal feedback, provide consolidated and constructive feedback
Partners with internal team on integrated cross-channel fundraising strategies and programs with a focus on high-value monthly donors and mid-level donors.
Manages the measurement plan for the email channel, including development of performance reports and reporting cadence
Monitors key performance indicators and evolves channel strategy to meet program goals and improve channel performance
Stays up-to-date on and oversees email deliverability needs and manages audience segmentation and file hygiene to optimize file health and performance
Collaborates with web manager to ensure email sign-up opportunities are optimized on Ripples Foundation USA’s site
Other responsibilities, projects and tasks as assigned by supervisor.
To equip women with the tools, training and resources needed to feed, generate income to control their future and secure their children’s future. We co-create programs with each community, collaborating with government bodies to build holistic solutions tailored to each community’s unique needs. Our programs aim to train, build and scale. We work with women and youth, training them on modern, eco-friendly agriculture techniques to help them transform their economies to be a more inclusive, productive and sustainable one..
Ripples works in Ghana, Madagascar and Nigeria, and has worked funded and provided funding that has benefited over 6,000 since it's inception in the UK in 2005. We currently have a Farm project: http://ripplesfoundation.ngo/ripples-farms.php; and an Experential Internship program: http://ripplesfoundation.ngo/internship.php We want to encourage American youth to develop international lenses and become immersed in a rich culture where they are part of the solution as well as create a hands on learning environment on creative ways to humanitarian efforts. We are in partnership with a several universities and successfully completed a trips with students from Europe and the United States. We want to raise funds and awareness for the program. We have several reports and videos from past students after their visits. We have several projects going on in Africa which served as an internship for the students.
Wed Mar 24, 2021 - Tue Jun 22, 2021
This is a Virtual Opportunity with no fixed address.