Use citizen science to gather and validate data about the different foods and food-preparations from both traditional knowledge and current scientific enquiry.
To make such data available for use by anyone in the world through online apps.
CrowdDoing Medicinal Foods Public Relations
Prepare and execute a communications plan to utilize to build knowledge regarding stress, sleep and anxiety, and by promoting Medicinal Foods app. Develop visual identity marketing and citizen science campaigns. Volunteer defines and documents brand attributes such as target audiences, audience characteristics and interests, and communications tone.
Visual Identity Development: A volunteer develops a new logo, tagline, and style guide, along with recommendations for incorporating the new brand identity into your CrowdDoing's materials.
· Promote medicinal foods project
Create marketing strategies
Skills & Competencies: * Knowledge of social media
* Ability to influence & negotiate
Software tools & Program knowledge:
* Knowledge on medicinal field is a big plus
You can learn all of the marketing skills of the future through service learning via CrowdDoing.
Work closely with the Director of Public Relations, our executive team, and internal stakeholders to craft the CrowdDoing Medicinal Foods brand story and messaging strategy in a way that resonates with our team and our market.
Build, further develop, and leverage relationships with industry media to evangelize the ACME brand, mission, and movement in the market.
Work with internal stakeholders to plan, create, and launch creative campaigns and compelling stories aroundCrowdDoing Medicinal Foods announcements and initiatives that resonate with audiences, editors, and journalists at different media publications and align with market trends and company narratives.
Collaborate with our agency and content team to develop our thought leadership strategy, creating a media training program to prepare our spokespeople as well as by-lines, presentations, and talking points that represent their voice, incorporate ACME messages, and resonate with their audience.
Monitor campaign progress and metrics and make recommendations on areas of optimization
Bachelor’s degree in marketing, communications, or related discipline
3+ years of public relations experience
Exceptional writing, editing, storytelling, speaking, and collaboration skills
Experience in creating, editing, and promoting written and visual content
Deep experience building and maintaining high-value relationships with media
Strong leadership and communication skills
Ability to showcase numerous successes from previous top-tier media outreach campaigns and news announcements
"To help support you joining the right part of CrowdDoing for you, please use this form: https://docs.google.com/forms/d/e/1FAIpQLSftd6E0tyV2uq7mMty1rZ80BB2MSGhbnof9gRBvaQXbrttIkg/viewform?usp=sf_link"
Mission Statement: CrowdDoing.world's Foods.& Herbs for Stress,Sleep & Anxiety Initiative aims to give people agency by educating people about their options with regards to their natural remedies for these aspects of their mental health. We do so by analyzing scientific research and clinical evidence, gathering new evidence through data science and citizen science, and recommending to individuals optimal combinations of teas, tinctures, and powders that can be used to achieve each individual's mental health goals. We conduct this research with the goal of allowing people to make informed decisions about their health and to increase access to healthy stress-coping alternatives. These healthy coping mechanisms can reduce reliance on harmful self-medication practices such as alcohol abuse or behavior likely to lead to opioid addiction. Value Proposition: Tinctures, teas and powders from herbal medicine combinations can represent better risk/reward ratios Through citizen science and data science over time we have the aspirational goal to meet and exceed evidence parity with regards to evidence of effectiveness for herbal medicines for stress & anxiety compared with pharmaceuticals. That mission is attractive for people to participate in as its an opportunity for global collaboration to create increasingly usable natural medicine for stress and anxiety. Each person can go upstream of their mental health challenges and adopt healthier coping mechanisms.
The only way CrowdDoing.world can realize its impact potential is through virtual volunteers, service learners (http://blog.reframeit.com/service-learning-and-skilled-volunteering/), and micro-leaders ( https://real-leaders.com/leveraging-micro-leadership-to-make-aspirational-goals-achievable/ ) coming together.
See this brief video about Micro-leadership at CrowdDoing ( https://www.youtube.com/watch?v=mhdB2YJ8Ocs&app=desktop ). Micro-leadership means that each person adopts a dimension of responsibility for a collective problem in our society through collaborating on that area creatively individually and together through social innovation.
You are also welcome to see more background on CrowdDoing at our Youtube Channel (https://www.youtube.com/channel/UCVoL7fai7oa95fBo44FC0gA?sub_confirmation=1).
CrowdDoing is a joint initiative of Reframe It Inc. and Match4Action Foundation that is focused on helping address the UN Sustainable Development Goals and beyond through micro-leadership, massively multi-disciplinary collaboration, and service learning to support social innovation and social enterprise to achieve systemic change. CrowdDoing manages skilled volunteers, micro-leadership volunteers, multi-disciplinary volunteers and groups of service learning volunteers through a 501c3 partnership to challenges of social innovation, the social enterprise sector, and systemic change.
Match4Action connects those wanting to volunteer their skills with those in need for remote or local project support, advice, collaboration and mentoring.
Our smart technology platform uses the latest machine learning, artificial intelligence and virtual assistants to match the demand for resources for social impact with the skills and resources available, anywhere in the world. We use blockchain to create and manage a social impact currency.This unique, self sustainable open platform has one key purpose: accelerating social impact through collaboration and linking local projects with our global presence.
CrowdDoing aims to leverage micro-leadership, service learning and massively multi-disciplinary collaboration supported with project managers and human resource business partners. Collaborate with people whom you can learn from while changing the world virtually together.