MKT: PR Manager

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Title:

PR Manager

Category:

Communications

Department/Group:

PR/Communications/Marketing

Travel Required:

Sometimes

Location:

Virtual, but NJ local required for PR duties

Background Check:

No

Will Train Applicant(s):

No

Date Posted:

13 Dec 2018

Expected length of volunteering:

6 month- 1 year

Supervisory Responsibility:

Yes

Expected Hours of Work: (include any mandatory meeting times with time zone)

10 hours per week min. to succeed in role

Position Type:

Manager. Volunteer

Date & Time (VM)

Ongoing

Driver’s License Needed

Yes

Orientation or training needed?

No

Does this accommodate special groups?

55+, yes

Min. age required?

18

Summary/Objective

The public relations manager is responsible for communicating the organization’s position on topics and issues to the media and public in general.

Description: Role and Responsibilities

1.Build relationships with thought leaders to grow industry awareness
2.Provide all media (newspapers, cable TV, radio, web sites, etc.) with notices of upcoming classes (location and time), newsworthy events and advertising.
3.Write press releases.
4.Coordinate photo shoots and photo displays.
5.Submit an annual report at the end of the year.
6.Develop and distribute all publicity for every production and for general activities. Notices, calendar events, publicity with photographs and general news articles are part of the regular publicity events. Arranges media interviews.
7. Acts as spokesperson for the organization with the approval of the president and the board of directors.

8. Develop a media relations strategy.

9. Manage media inquiries and interview requests

10. Create content for press releases, byline articles and keynote presentations

11. Monitor, analyze and communicate PR results on a quarterly basis

12. Evaluate opportunities for partnerships and sponsorships

Qualifications and Education Requirements

1. Communication Proficiency (Verbal and Written)

2. Business Acumen.

3. Confident Presenter and Public Speaker

4. Decision Making.

5. Results Driven.

6. Organized.

7. Have a full understanding of media needs and media relationships

8. Be proactive, reliable, responsible and accurate with an attention to detail

9. Possess the ability to keep information confidential

10. Tactical understanding of all primary social media platforms

11. Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them.

12. Proven working experience in public relations required

13. Proven track record designing and executing successful public relations campaigns at both a local and national level

14. Strong relationships with both local and national business and industry media outlets

15. Experience in acting as a company spokesperson; comfortable and skilled in both broadcast and print media interviews

EDUCATION:

1. Bachelor’s degree in related field (Public Relations, Journalism, English, Communications or Marketing with a PR or Advertising concentration)

2. Three years of related experience.

Preferred Skills
1. Master’s degree.
2. Five years of experience.

Other Duties:

Please note this description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required.