The Longest Day Marketing and Outreach Chair

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Alzheimers Association

  • A group opportunity. Invite your friends.

This Marketing and Outreach Chair is responsible for creating awareness about The Longest Day
and promoting the event. This individual will recruit a subcommittee to help build awareness in the
community through methods such as collateral distribution across the chapter’s geographical area.
The Marketing and Engagement Chair should be comfortable in a public speaking role and will recruit
members to execute a plan to promote the event throughout the chapter area.

Responsibilities
* Completes the Volunteer Partnership Agreement with The Longest Day Chair and Chapter Staff
Partner.
* Recruit, train and manage the Marketing and Outreach Subcommittee, whose main responsibility is
to assist with marketing through earned media opportunities and grassroots marketing activities.
* As applicable, work with chapter staff to develop and implement strategies to obtain media
opportunities. Be creative when looking for new approaches to promotional opportunities within
the community.
* As applicable, work with chapter staff to identify feature stories for media, write and distribute press
releases, arrange radio interviews and media coverage for The Longest Day activities/initiatives and
prepare spokespeople in coordination with The Longest Day Chair.
* Regularly report progress to The Longest Day Chair.
* Coordinate the delivery of collateral materials to distribution points within the community.
* Delegate responsibilities and tasks to the Marketing and Outreach Subcommittee members.
* Help identify opportunities to expand outreach into diverse communities.
* Hosts Marketing and Outreach Subcommittee meetings to monitor progress and ensure members
are on target to meet their goals. Offers assistance when needed.
* Thank all media contacts and Marketing and Outreach Subcommittee members.

3 More opportunities with Alzheimers Association

Community Health & Medicine Seniors

WHEN

We'll work with your schedule.

WHERE

9500 Montgomery Blvd. NE, Ste. 121ALBUQUERQUE, NM 87111

SKILLS

  • Business Development & Sales Management
  • Fundraising
  • Marketing & Communications (Mar/Com)
  • Brand Development & Messaging
  • CSR / Volunteer Coordination
  • Community Outreach

GOOD FOR

  • Kids
  • Teens
  • People 55+
  • Group

REQUIREMENTS

  • Orientation or Training

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