• 3 people are interested
 

SEO Specialist, ASI & CrowdDoing Marketing

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ORGANIZATION: Advance Social Innovation

  • 3 people are interested

Role Name: SEO Specialist
Min Qualifications required: Bachelor’s/ Master’s
Min Experience Required: (in no.of yrs) 1
Experience or Knowledge in a specific subject or area required: Bachelor’s/ Master’s degree in business, marketing, communications or information technology. Hands-on proven experience managing SEO campaigns
Minimum Volunteer hours required: (in hrs per week) 5
Project outline: Managing website development projects from inception to launch, and for developing, executing, and optimizing SEO campaigns
Role Summary: Manage all search engine optimization activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks

Essential Tasks: Liaison with the web design & web development teams to launch and manage web development projects (landing pages, microsites, new websites )
Perform ongoing keyword research including discovery and expansion of keyword opportunities
Drive SEO in content creation and content programming.
Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords.
Develop link building strategy
Ensure SEO best practices are properly implemented
Run SEO projects from ideation to completion - on-page optimizations, off-page/outreach/link building, Social Media/SEO collaborations
Manage and optimize all SEO initiatives to maximize marketing KPIs (reach, rankings,conversion)

Skills & Competencies:
Experience with WordPress architecture, and proficient with themes, plugins, and custom development
Experience with responsive design
In-depth experience with website analytics tools e.g. Google Analytics, WebTrendsExperience in A/B testing with copy, display ads, landing pages/microsites, and negative keyword
Working knowledge of HTML, CSS, and JavaScript development Proficient with Adobe Creative Suite
Strategize ways to improve and track site performance

Software tools & Program knowledge: WordPress architecture, Google Analytics, A/B testing, SEO tools,HTML, CSS, and JavaScript development, Adobe Creative Suite

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About Advance Social Innovation

Location:

3417 STACEY CT, MOUNTAIN VIEW, CA 94040, US

Mission Statement

Advance Social Innovation’s mission is to develop or adopt innovative & effective programs that ​support underrepresented communities including enterprises that serve these communities.

Description

ASI is excited to bring together leaders and innovators from public and private organizations to work towards a common goal of supporting social good and diverse entrepreneurship. This community of corporations, investors, artists, and passionate supporters will collectively support our mission by offering capital, collaboration, mentorship, etc.

Our IncludeUs campaign aims to increase funding from 3% to 10% for female and minority entrepreneurs in the U.S. by 2025.

We will focus on funding for startups across the categories of:

  • Affordable and Sustainable Housing
  • Future Workforce Training
  • Health Care
  • Education
  • Aged Care

CAUSE AREAS

Community
Community

WHEN

We'll work with your schedule.

WHERE

This is a Virtual Opportunity with no fixed address.

DATE POSTED

July 22, 2018

SKILLS

  • Marketing Analytics
  • Marketing & Communications (Mar/Com)
  • Marketing Strategy & Planning
  • Interactive/Social Media/SEO

GOOD FOR

N/A

REQUIREMENTS

  • Must be at least 18
  • 5 hrs/week

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