Volunteer Digital Marketing Associate

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Passion is a 501(c)(3) charity passionate about connecting lives to Christ by passing on com PASSION through serving those who are suffering around the world.

Job Brief

We’re looking for a Digital Marketing Associate to help with the creation of inspiring and innovative campaigns, developing organizational messaging, and carry out a range of other marketing activities for our organization.

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Responsibilities

• Researching and analysing market trends and our target markets
• Creating marketing and social media strategies
• Planning and managing the launch of new products and services
• Setting budgets, targets and timelines
• Organising and attending events to meet new and existing clients
• Managing budgets and reporting on the effectiveness of campaigns

Requirements

• Creating digital marketing campaigns for online channels, including websites, apps and social media like LinkedIn, Facebook, Instagram and Twitter
• Developing market research surveys and working with customers in focus groups
• Working with marketing and PR professionals
• Briefing other professionals like web designers on advertising campaigns
• Writing content for websites, email and social media
• Designing and writing e-communications like e-newsletters and text campaigns
• Making information and advertising more interactive by adding case studies, videos and infographics to websites, apps and social media
• Using data from web tracking tools like Google Analytics to check the effectiveness of marketing campaigns
• Tracking the success of your marketing campaigns and presenting your findings to management
• Using techniques like pay per click (PPC), search engine optimization (SEO), and search engine marketing (SEM)

Time commitment

The time commitment can be as little as 2 hours per week, depending on your availability.

Location

The role will be performed remotely, but we would prefer someone within the Orlando Metro area.

As the role is as a volunteer, it is unpaid, but it offers a great opportunity to gain experience, while helping to make a positive impact on the world! It may even lead to a paid role depending on resources and performance.