This is a Virtual Opportunity, with no fixed address.
Lilly markets fair trade crafts to help feed her family, buy needed medicines, send her children to school and save money for a home down payment!
Outreach Uganda is currently seeking a volunteer who has strong knowledge of Google AdWords preferably with nonprofits, to help increase our online sales of our Ugandan women's beaded jewelry and fair trade crafts.
Manage and optimize existing PPC campaign components including: Ad Copy, Bid Prices, Cost per Conversion, Cost per Click, Keyword Research, etc.
We especially need help in creating landing pages for our existing ads and fine tuning existing ads to get more conversions
Implement PPC strategies
Analyze data, offer insights into performance, and make effective adjustments while attempting to maximize our nonprofit's monthly ad budget.
Experience managing Google Adwords campaigns (preferably 2+ years)
Working knowledge of Google Analytics, conversion tracking, e-commerce, PPC, and SEO
Strong quantitative analysis skills to optimize online marketing channels and provide recommendations on strategic decision making
Experience with google's programs for nonprofits and how to best utilize them
Search Engine Optimization (SEO)
Good Match For
Requirements & Commitment
10 to 20 hours initially; 6-10 hrs monthly ongoing