Marketing and Social Media Summer Intern (Unpaid)

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Position Overview
We are in search of a Social Media Intern to help us share our story across multiple communication avenues. Intern will develop design, marketing, and communication skills that will pave the way for a position at any organization.

What will you do?
Working under the guidance of the Events and Stewardship Manager, the Marketing Intern-Social Media will design the social media content for BGCP. This includes but is not limited to:

• Increase Facebook, Instagram and Twitter traffic
• Monitor page - post 4 times per week and respond accordingly
• Manage Social Media marketing campaigns and day-to-day activities including:
• Curate relevant content to reach BGCP youth, partners and families.
• Create, curate, and manage all published content (images, video and written)
• Monitor, listen and respond to users in a "Social" way
• Develop and expand community outreach efforts
• Oversee design (ie: Facebook Timeline cover, profile pic, thumbnails, ads, landing pages, Twitter profile, and blog)
• Design, create and manage promotions and Social ad campaigns.
• Compile report for management showing results (ROI).
• Explore avenues for fundraising platforms through social media
• Create a Fiscal year outline for:
  • E-news content
  • Social Media Campaigns
• Outline of target audiences and materials that apply to them
• Assisting with other special projects related to Marketing as needed

What qualifications will the ideal candidate have?

• At least one year of related college or professional experience
• A passion for innovation and all types of media
• An interest in brand development and awareness
• Proven track record of strong writing, research and presentation skills
• An interest in and/or knowledge of youth development organizations and practices
• Detail orientated and strong time management skills
• Self-starter with an ability to collaborate effectively with a team
• Proficiency in Adobe Illustrator, Photoshop, and InDesign a plus

Organization Overview
At the Boys & Girls Clubs of the Peninsula (BGCP), our business is changing lives. We are a vibrant, entrepreneurial nonprofit in the heart of Silicon Valley that is committed to partnering with schools to ensure the low-income youth of our community graduate from high school, ready for college and career. BGCP is the largest expanded learning time organization in Silicon Valley, serving 1,800 youth at nine sites in East Palo Alto, Menlo Park, and Redwood City. In neighborhoods where ⅓ of the youth drop out of high school, BGCP members learn the importance of education and become part of a community of learners, wanting and expecting to succeed in school.