Social Media Content Creator needed for LGBTQ Arts Org

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We are seeking a Social Media Content Creator for an exciting opportunity to assist an arts-focused, Pittsburgh, PA-based LGBTQ nonprofit.

Our mission is to empower and educate LGBTQ young people pursuing a career in the arts. We are passionate about connecting students with acclaimed artists to inspire them to believe in themselves and to further their arts education and career. We have some new programs coming this year and we need your expertise in getting the word out.

The goal of this volunteer position is to help Arts Out Loud achieve growth within the segments of donor and client engagement, website traffic, and revenue by strategically and successfully targeting and utilizing all aspects of the social media marketing roadmap. You will be responsible for aligning all our digital social media content to create a strong brand identity. You will be the first point of contact for our online supporters and followers, thus developing an intimate relationship with the online community. This role is an excellent opportunity for creating a portfolio of work for a savvy social media user or influencer looking to enhance their skillset or a student needing intern hours.

Core Duties:

• Build and execute an effective social media strategy.
• Create, edit, publish and share frequent content that builds meaningful connections and encourages community members to act.
• Optimize company pages within each platform to increase visibility.
• Collaborate with other areas of our organization to manage reputation, identify key players, and coordinate actions.
• Develop relevant content topics to reach the organization’s target clients and donors.
• Conduct online advocacy and open a stream for cross-promotions - with other events and organizations.
• Be an advocate for outreach in social media spaces, engaging in dialogues, and answering questions where appropriate.
• Monitor trends in social media tools, applications, channels, design, and strategy.
• Benchmarks (Best Practices) for measuring the impact of social media campaigns.

Qualifications and Experience desired:

• BS in Communications, Marketing, Business, New Media, or Public Relations - OR - working towards your degree.
• Experience with Facebook, Instagram, LinkedIn, Twitter, TikTok, Snapchat, and YouTube with a portfolio of building social following campaigns using social media techniques. Influencers welcomed!
• Knowledge of Hootsuite, Tweetdeck, or similar programs to manage online postings on different platforms.
• Excellent writing and verbal communication skills.
• Positive attitude.
• US-based ONLY

You can find more information about us on our website: artsoutloud.org