E NEWSLETTER DESIGN & DEVELOPMENT


(42.394283,-71.12144)
 

Cause Areas

When

It's flexible! We'll work with your schedule.

Where

212 Elm street3rd floor in CanopySomerville, MA 02144


About

E-NEWSLETTER PROJECT ESTIMATED TIME 8-12 HOURS / OVER 1-2 WEEKS

DELIVERABLES

  • Creation of an E-Newsletter from scratch, or an overhaul of an existing one
  • Training on how to input content into a template

PREREQUISITES

PROFESSIONAL

  • Experience in online marketing
  • Excellent writing and communication skills

NONPROFIT

  • Dedicated staff member to sustain the regular production and distribution of your E-Newsletter
  • E-mail distribution list
  • Note: If graphic design is needed, you should have your own resource or plan to engage a Catchafire Design Professional.

PROJECT STEPS

  • Prep: Distribution of Prep Materials
  • Volunteer Manager distributes key information to Professional, including purpose of the E-Newsletter, target audience, and existing E-Newsletter distribution practices (if applicable)
  • Volunteer Manager distributes all relevant materials such as logo, images, organizational history, brand messaging, and visual brand identity

Milestone 1: Analysis and Recommendations

  • Professional provides initial suggestions, including a suggested e-newsletter format and web-host (e.g., Mailchimp, Campaign Monitor)
  • Volunteer Manager provides feedback and shares content for the newsletter including photos, hyperlinks, and/or articles
  • Professional and Volunteer Manager discuss timeline for creation and align expectations

Milestone 2: Draft E-Newsletter

  • Professional delivers first draft
  • Volunteer Manager provides feedback, which is incorporated

Milestone 3: Wrap-up and Learning

  • Professional delivers final draft
  • Professional trains selected staff member on how to use the template for future newsletters
  • Professional and Volunteer Manager determine frequency of newsletters based on existing best practices, bandwidth and ability to source new content

E-NEWSLETTER

We need this because:

(1) We are looking to create an E-Newsletter from scratch or overhaul an existing one

(2) We want an eye-catching tool for communicating recent developments and upcoming events to our stakeholders

Learn more about us - http://bit.ly/abouthi

Skills

  • Copy Writing / Copy Editing

Good Match For

Group

Requirements & Commitment

N/A

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