Social Media Intern

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Harlem Grown seeks an organized, creative and enthusiastic Social Media Intern to manage our Facebook, Instagram & Twitter account and to create monthly newsletters (via Mailchimp) and event flyers. The Intern will report to the Office Manager and Development & Communications Manager, and work closely with other HG staff and leadership.

Responsibilities:

• Work with supervisor to develop and implement effective social media campaigns that will boost HG following and engagement

• Be the "voice" of Harlem Grown, maintaining a positive, professional profile, interacting with related handles and followers, and sharing relevant content

• Support maintenance of a social media editorial calendar and posting schedule, soliciting content from key HG staff and developing perennial content from scratch

• Manage day to day social media activities, scheduling posts in advance via Hootsuite or appropriate platform, and ensuring that messages are timely, appropriate, and relevant

• Write and design engaging, informative content for HG’s monthly e-newsletter that aligns with social media campaigns and HG programmatic needs

• Determine goals and metrics to evaluate the effectiveness of campaigns and strategies

• Monitor trends in social media

Qualifications:

• Excellent written communication skills, and a passion for creative projects

• Detail-oriented with the ability to multi-task and stay organized

• General understanding of how to manage professional social media profiles (Facebook, Twitter, Instagram), as well as YouTube and MailChimp

• Experience sourcing and managing content and publishing

• Ability to jump from the creative to analytical work

• A team player with a positive attitude, good sense of humor, and the confidence to take the lead, with guidance from supervisor (ie: content development, creation and editing of content, and online reputation management)

• Able to respond quickly (~12 hours) to texts or emails from supervisor when not on site

• Proficient with Google apps and MS Suite

• SEO knowledge, a plus

• Photography and videography skills, a plus