Giving Tuesday Marketing Maven

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ORGANIZATION: Homes First

Have You Got Marketing Skillz?

Homes First! wants you to use those skills to DO GOOD!! Giving Tuesday is an annual event that taps into the online communities WITHIN our community to help us buy and maintain more homes for more people.

YOU CAN MAKE A DIFFERENCE IN THE LIVES OF PEOPLE WHO JUST NEED A HOME TO LIVE A BETTER LIFE.

How? Help us get the word out online about Homes First! If you have it in your heart to help provide homes - we have the tools to support you.

Public engagement is any process that brings people together to address issues of importance, solve problems and bring about positive social change. For public engagement to be effective, it needs to invite everyday folks to engage in discourse, dialogue, debate and (most important) action on issues they really care about. It is vital for a PR campaign, program or rollout to be successful. But every campaign also needs to include personal engagement, since the shift from "I know about this" to "I believe in this" to "I am a part of this" is the shift that makes all the difference in the world.

More About Giving Tuesday:

Our national day of thanksgiving is immediately followed by two days of stuffgetting: the rampant frenzy of consumer hand-to-hand combat known as Black Friday, which has spilled over to Cyber Monday. The splurge and binge of those days created the perfect conditions for a change of pace. We needed a dedicated day of giving, this time not just our heartfelt thanks but also something more tangible. #GivingTuesday, the Tuesday after Thanksgiving, arrived at the moment many of us were feeling overly stuffed, fatigued and searching for something more than turkeyed-out shoppers teed up for the latest conspicuously consumptive items.

Without the use of print ads or commercials, this grassroots effort has transformed into a global movement, sustained almost entirely through earned and social media-one press release, article, blog post, hashtag, "like," tweet and #UNselfie at a time-completely saturating the media landscape during the giving season each year.

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About Homes First

Location:

5203 Lacey Blvd SE, Ste.A, Lacey, WA 98503, US

Mission Statement

Homes First creates and maintain safe, healthy, and affordable rental homes for those who need them most.

Description

Homes First, a stand-alone 501C(3) nonprofit, works to develop, own and manage affordable housing for lower income Thurston County residents unable to compete in today’s housing market. It seeks to encourage and use broad public and private participation and resources to reach its goal.

Formed in April 1990, Homes First grew out of a task force concerned about the homeless, whose members joined with other community residents concerned about the problem of affordable housing. Homes First is now working to increase the supply of affordable housing for community members in need.

Since 1990, Homes First has been acquiring, renovating, and preserving affordable rental housing for low income families, individuals, and people with special needs. Currently we own and manage 110 rental units. Income from rents goes to maintain the housing, provide staff oversight, and help fund future affordable housing projects.

CAUSE AREAS

Homeless & Housing
Veterans & Military Families
Women
Homeless & Housing, Veterans & Military Families, Women

WHEN

Wed Jul 27, 2016 - Fri Dec 16, 2016

WHERE

This is a Virtual Opportunity with no fixed address.

SKILLS

  • Resource Development / Management
  • Customer Acquisition
  • E-commerce
  • Business Development
  • Market Research / Analysis
  • Community Outreach

GOOD FOR

  • Teens
  • People 55+

REQUIREMENTS

  • Background Check
  • Must be at least 16
  • 10 hours a week for 12 weeks
  • Access to internet. Experience with online promotion would be a plus

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