Social Media Specialist

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Do good for your community while using your professional expertise. Work with talented peers on a rewarding non-profit cause related program.

The social media specialist will serve as our social media ambassador and should be well-versed in social media best practices and have experience using social networking sites such as linkedin, facebook, youtube, etc. The specialist will post event information, publicize RG’s activities and publish content related to our mission. The Social Media Specialist will be skilled at writing and creating content that engages and inspires online users. You must be able to think strategically and have a passion for innovation and social impact! The goal is to reach a wider audience and to help establish a social media strategy for the organization and its projects.

Responsibilities:

• Developing and maintaining social media strategies and integrated marketing campaigns that align with and support our core business goals. These strategies will aim to increase brand visibility and traffic across all social platforms.

• Creating social media content; managing the growth and development of our social properties.

• Participate in online conversations.

• Post regularly on a variety of sites, including Facebook and Twitter

• Monitor trends in social marketing tools, trends and applications and appropriately apply that knowledge to support our online campaigns

• Stay informed about new sites and trends in how people get information

• Measure the impact of social media on the overall marketing efforts

• Stay in touch with Project Director and other key staff to learn about current campaigns and media strategy

Requirements:

• Must be very familiar with new media and have experience using it

• Strong ability to communicate ideas and information in online formats

• Working knowledge of how to edit and create engaging blog posts.